<!DOCTYPE html>
<!--[if IE 7]>
<html class="ie ie7" lang="fr-FR">
<![endif]-->
<!--[if IE 8]>
<html class="ie ie8" lang="fr-FR">
<![endif]-->
<!--[if !(IE 7) | !(IE 8) ]><!-->
<html lang="fr-FR">
<!--<![endif]-->
<head>
<meta charset="UTF-8">
<meta name="viewport" content="width=device-width,initial-scale=1.0,minimum-scale=1.0,maximum-scale=1.0,user-scalable=no">
<title>Ecommerce, Le média du retail connecté - EcommerceMag.fr</title>
<style type="text/css">
.bigmag{
top: 21px;
left: 7px;
width: 152px;
height: auto;
position: absolute;
z-index: 0;
padding-right: 30px;
}
.smallmag {
top: 135px;
left: 129px;
width: 61px;
height: auto;
position: absolute;
z-index: 0;
padding-right: 30px;
}
.left{
position: relative;
z-index: 1;
}
.screens{
position: relative;
}
</style>
<link rel="profile" href="//gmpg.org/xfn/11">
<link rel="pingback" href="https://www.ecommercemag.fr/wp/xmlrpc.php">
<!--[if lt IE 9]>
<script src="https://www.ecommercemag.fr/wp-content/themes/kamino/js/html5.js"></script>
<![endif]-->
<meta name='robots' content='index, max-image-preview:large' />
<!-- This site is optimized with the Yoast SEO plugin v26.6 - https://yoast.com/wordpress/plugins/seo/ -->
<meta name="description" content="Le site du retail connecté et du e-commerce. Retrouvez l’actualité digitale des pures players, des marques, des retailers, des PME, et des prestataires du web." />
<link rel="canonical" href="https://www.ecommercemag.fr/" />
<meta property="og:locale" content="fr_FR" />
<meta property="og:type" content="website" />
<meta property="og:title" content="EcommerceMag.fr" />
<meta property="og:description" content="Le site du retail connecté et du e-commerce. Retrouvez l’actualité digitale des pures players, des marques, des retailers, des PME, et des prestataires du web." />
<meta property="og:url" content="https://www.ecommercemag.fr/" />
<meta property="og:site_name" content="EcommerceMag.fr" />
<meta property="og:image" content="https://www.ecommercemag.fr/wp-content/uploads/2025/09/ecommercemag.png" />
<meta property="og:image:width" content="1200" />
<meta property="og:image:height" content="630" />
<meta property="og:image:type" content="image/png" />
<meta name="twitter:card" content="summary_large_image" />
<!-- / Yoast SEO plugin. -->
<link rel="amphtml" href="https://www.ecommercemag.fr/amp" /><meta name="generator" content="AMP for WP 1.1.10"/><style id='wp-img-auto-sizes-contain-inline-css' type='text/css'>
img:is([sizes=auto i],[sizes^="auto," i]){contain-intrinsic-size:3000px 1500px}
/*# sourceURL=wp-img-auto-sizes-contain-inline-css */
</style>
<style id='classic-theme-styles-inline-css' type='text/css'>
/*! This file is auto-generated */
.wp-block-button__link{color:#fff;background-color:#32373c;border-radius:9999px;box-shadow:none;text-decoration:none;padding:calc(.667em + 2px) calc(1.333em + 2px);font-size:1.125em}.wp-block-file__button{background:#32373c;color:#fff;text-decoration:none}
/*# sourceURL=/wp-includes/css/classic-themes.min.css */
</style>
<link rel='stylesheet' id='kamino-wonderpush-css' href='https://www.ecommercemag.fr/wp-content/plugins/kamino-wonderpush/public/css/kamino-wonderpush-public.css?ver=1.0.0' type='text/css' media='all' />
<link rel='stylesheet' id='ep_general_styles-css' href='https://www.ecommercemag.fr/wp-content/plugins/elasticpress/dist/css/general-styles.css?ver=66295efe92a630617c00' type='text/css' media='all' />
<link rel="stylesheet" href="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/css/genericons.min.css?ver=1_1.54.9-zABW_0013-JDHMD" type="text/css" async="async">
<link rel='stylesheet' id='global-style-css' href='https://www.ecommercemag.fr/wp-content/themes/kamino/assets/css/global.css?ver=1782381778' type='text/css' media='all' />
<link rel='stylesheet' id='hutt-css' href='https://www.ecommercemag.fr/wp-content/plugins/kamino-hutt/assets/css/hutt.css?ver=1782381778' type='text/css' media='all' />
<script type="text/javascript" src="https://www.ecommercemag.fr/wp/wp-includes/js/jquery/jquery.min.js?ver=3.7.1" id="jquery-core-js"></script>
<script type="text/javascript" src="https://www.ecommercemag.fr/wp/wp-includes/js/jquery/jquery-migrate.min.js?ver=3.4.1" id="jquery-migrate-js"></script>
<script type="text/javascript" src="https://www.ecommercemag.fr/wp-content/plugins/kamino-hutt/assets/js/visible.min.js?ver=1.7.2" id="jquery-visible-js"></script>
<script type="text/javascript" src="https://www.ecommercemag.fr/wp-content/plugins/kamino-wonderpush/public/js/kamino-wonderpush-public.js?ver=1.0.0" id="kamino-wonderpush-js"></script>
<script type="text/javascript" id="cookie-js-extra">
/* <![CDATA[ */
var kamino_cookie_data = {"KAMINO_ANABOLIC_COOKIE_NAME":"uk8","KAMINO_SUBSCRIPTION_URL":"https://subscriber.ecommercemag.fr","KAMINO_SITE_NAME":"EcommerceMag.fr","KAMINO_REFONTE_V3":"1","string_continue":"http%3A%2F%2Fwww.ecommercemag.fr%2F","string_continue_label":"EcommerceMag.fr","string_edit_your_profile":"Modifiez votre profil","string_disconnect":"Disconnect","string_login":"Connectez-vous","string_newsletter":"Newsletter","string_cookie_privacy_text":"Nous utilisons des cookies afin de personnaliser le contenu et les fonctionnalit\u00e9s de notre site. En continuant \u00e0 naviguer, vous acceptez leur utilisation. Plus de d\u00e9tails sur notre politique d'utilisation des cookies .\u003Ca href=\"http://www.silicon.fr/conditions-generales-dutilisation\" class=\"knowmore\"\u003EEn savoir plus\u003C/a\u003E","string_close":"fermer","string_agree":"Je suis d'accord","string_donotshowmsg":"Ne plus afficher ce message"};
//# sourceURL=cookie-js-extra
/* ]]> */
</script>
<script type="text/javascript" src="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/js/cookie.js?ver=1782381777" id="cookie-js"></script>
<script type="text/javascript" src="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/js/utils-kamino.min.js?ver=1782381777" async="async" ></script>
<script type="text/javascript" src="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/refonte_v2/js/script.js?ver=1782381777" id="mobile-menu-js"></script>
<script type="text/javascript" src="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/dot-net/js/header.js?ver=1782381777" id="kamino-header-js"></script>
<link rel="EditURI" type="application/rsd+xml" title="RSD" href="https://www.ecommercemag.fr/wp/xmlrpc.php?rsd" />
<meta name="robots" content="max-snippet:-1, max-image-preview:large, max-video-preview:-1" />
<meta name="ahrefs-site-verification" content="f09ae51bbb87186a79eb663f3af1e37d0d6d28a6a2f26784d7850332b7eb4166">
<script>function _extends(){return(_extends=Object.assign||function(t){for(var e=1;e<arguments.length;e++){var n=arguments[e];for(var o in n)Object.prototype.hasOwnProperty.call(n,o)&&(t[o]=n[o])}return t}).apply(this,arguments)}function _typeof(t){return(_typeof="function"==typeof Symbol&&"symbol"==typeof Symbol.iterator?function(t){return typeof t}:function(t){return t&&"function"==typeof Symbol&&t.constructor===Symbol&&t!==Symbol.prototype?"symbol":typeof t})(t)}!function(t,e){"object"===("undefined"==typeof exports?"undefined":_typeof(exports))&&"undefined"!=typeof module?module.exports=e():"function"==typeof define&&define.amd?define(e):t.LazyLoad=e()}(this,function(){"use strict";var t="undefined"!=typeof window,e=t&&!("onscroll"in window)||"undefined"!=typeof navigator&&/(gle|ing|ro)bot|crawl|spider/i.test(navigator.userAgent),n=t&&"IntersectionObserver"in window,o=t&&"classList"in document.createElement("p"),r={elements_selector:"img",container:e||t?document:null,threshold:300,thresholds:null,data_src:"src",data_srcset:"srcset",data_sizes:"sizes",data_bg:"bg",class_loading:"loading",class_loaded:"loaded",class_error:"error",load_delay:0,auto_unobserve:!0,callback_enter:null,callback_exit:null,callback_reveal:null,callback_loaded:null,callback_error:null,callback_finish:null},a=function(t,e){return t.getAttribute("data-"+e)},s=function(t,e,n){var o="data-"+e;null!==n?t.setAttribute(o,n):t.removeAttribute(o)},i=function(t){return"true"===a(t,"was-processed")},c=function(t,e){return s(t,"ll-timeout",e)},l=function(t){return a(t,"ll-timeout")},u=function(t,e){var n,o=new t(e);try{n=new CustomEvent("LazyLoad::Initialized",{detail:{instance:o}})}catch(t){(n=document.createEvent("CustomEvent")).initCustomEvent("LazyLoad::Initialized",!1,!1,{instance:o})}window.dispatchEvent(n)};var d=function(t,e){t&&t(e)},f=function(t,e){t._loadingCount+=e,0===t._elements.length&&0===t._loadingCount&&d(t._settings.callback_finish)},_=function(t){for(var e,n=[],o=0;e=t.children[o];o+=1)"SOURCE"===e.tagName&&n.push(e);return n},v=function(t,e,n){n&&t.setAttribute(e,n)},b=function(t,e){v(t,"sizes",a(t,e.data_sizes)),v(t,"srcset",a(t,e.data_srcset)),v(t,"src",a(t,e.data_src))},g={IMG:function(t,e){var n=t.parentNode;n&&"PICTURE"===n.tagName&&_(n).forEach(function(t){b(t,e)});b(t,e)},IFRAME:function(t,e){v(t,"src",a(t,e.data_src))},VIDEO:function(t,e){_(t).forEach(function(t){v(t,"src",a(t,e.data_src))}),v(t,"src",a(t,e.data_src)),t.load()}},m=function(t,e){var n,o,r=e._settings,s=t.tagName,i=g[s];if(i)return i(t,r),f(e,1),void(e._elements=(n=e._elements,o=t,n.filter(function(t){return t!==o})));!function(t,e){var n=a(t,e.data_src),o=a(t,e.data_bg);n&&(t.style.backgroundImage='url("'.concat(n,'")')),o&&(t.style.backgroundImage=o)}(t,r)},h=function(t,e){o?t.classList.add(e):t.className+=(t.className?" ":"")+e},p=function(t,e,n){t.addEventListener(e,n)},y=function(t,e,n){t.removeEventListener(e,n)},E=function(t,e,n){y(t,"load",e),y(t,"loadeddata",e),y(t,"error",n)},w=function(t,e,n){var r=n._settings,a=e?r.class_loaded:r.class_error,s=e?r.callback_loaded:r.callback_error,i=t.target;!function(t,e){o?t.classList.remove(e):t.className=t.className.replace(new RegExp("(^|\\s+)"+e+"(\\s+|$)")," ").replace(/^\s+/,"").replace(/\s+$/,"")}(i,r.class_loading),h(i,a),d(s,i),f(n,-1)},k=function(t,e){var n=function n(r){w(r,!0,e),E(t,n,o)},o=function o(r){w(r,!1,e),E(t,n,o)};!function(t,e,n){p(t,"load",e),p(t,"loadeddata",e),p(t,"error",n)}(t,n,o)},I=["IMG","IFRAME","VIDEO"],L=function(t,e){var n=e._observer;z(t,e),n&&e._settings.auto_unobserve&&n.unobserve(t)},x=function(t){var e=l(t);e&&(clearTimeout(e),c(t,null))},A=function(t,e){var n=e._settings.load_delay,o=l(t);o||(o=setTimeout(function(){L(t,e),x(t)},n),c(t,o))},z=function(t,e,n){var o=e._settings;!n&&i(t)||(I.indexOf(t.tagName)>-1&&(k(t,e),h(t,o.class_loading)),m(t,e),function(t){s(t,"was-processed","true")}(t),d(o.callback_reveal,t))},O=function(t){return!!n&&(t._observer=new IntersectionObserver(function(e){e.forEach(function(e){return function(t){return t.intersectionRatio>0}(e)?function(t,e){var n=e._settings;d(n.callback_enter,t),n.load_delay?A(t,e):L(t,e)}(e.target,t):function(t,e){var n=e._settings;d(n.callback_exit,t),n.load_delay&&x(t)}(e.target,t)})},{root:(e=t._settings).container===document?null:e.container,rootMargin:e.thresholds||e.threshold+"px"}),!0);var e},N=function(t,e){this._settings=function(t){return _extends({},r,t)}(t),this._loadingCount=0,O(this),this.update(e)};return N.prototype={update:function(t){var n=this,o=this._settings,r=t||o.container.querySelectorAll(o.elements_selector);this._elements=function(t){return t.filter(function(t){return!i(t)})}(Array.prototype.slice.call(r)),!e&&this._observer?this._elements.forEach(function(t){n._observer.observe(t)}):this.loadAll()},destroy:function(){var t=this;this._observer&&(this._elements.forEach(function(e){t._observer.unobserve(e)}),this._observer=null),this._elements=null,this._settings=null},load:function(t,e){z(t,this,e)},loadAll:function(){var t=this;this._elements.forEach(function(e){L(e,t)})}},t&&function(t,e){if(e)if(e.length)for(var n,o=0;n=e[o];o+=1)u(t,n);else u(t,e)}(N,window.lazyLoadOptions),N});
lazyLoader = {init: function(e) {}};</script> <script>
window.dataLayer = window.dataLayer || [];
dataLayer.push({
'page': {
'publicationDate': undefined,
'author': undefined,
'tagContent': undefined,
'format': undefined,
'canonicalSite': undefined,
'parentPage': undefined,
'childPage': undefined,
'companyId': undefined,
'contentId': undefined,
'templatePage': 'homepage',
'orderId': undefined },
'user': {
'userProfile': 'anonymous' }
});
</script>
<!-- Google Tag Manager -->
<script>
(function(w,d,s,l,i){w[l]=w[l]||[];w[l].push({'gtm.start':new Date().getTime(),event:'gtm.js'});var f=d.getElementsByTagName(s)[0],j=d.createElement(s),dl=l!='dataLayer'?'&l='+l:'';j.async=true;j.src='https://www.googletagmanager.com/gtm.js?id='+i+dl;f.parentNode.insertBefore(j,f);})(window,document,'script','dataLayer','GTM-WH9J3VR');
</script>
<!-- End Google Tag Manager -->
<link rel="shortcut icon" type="image/png" sizes="16x16" href="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/favicons/favicon-16x16.png">
<link rel="shortcut icon" type="image/png" sizes="32x32" href="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/favicons/favicon-32x32.png">
<link rel="shortcut icon" type="image/png" sizes="96x96" href="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/favicons/favicon-96x96.png">
<link rel="apple-touch-icon" type="image/png" sizes="57x57" href="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/favicons/apple-icon-57x57.png">
<link rel="apple-touch-icon" type="image/png" sizes="60x60" href="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/favicons/apple-icon-60x60.png">
<link rel="apple-touch-icon" type="image/png" sizes="72x72" href="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/favicons/apple-icon-72x72.png">
<link rel="apple-touch-icon" type="image/png" sizes="76x76" href="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/favicons/apple-icon-76x76.png">
<link rel="apple-touch-icon" type="image/png" sizes="114x114" href="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/favicons/apple-icon-114x114.png">
<link rel="apple-touch-icon" type="image/png" sizes="120x120" href="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/favicons/apple-icon-120x120.png">
<link rel="apple-touch-icon" type="image/png" sizes="144x144" href="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/favicons/apple-icon-144x144.png">
<link rel="apple-touch-icon" type="image/png" sizes="152x152" href="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/favicons/apple-icon-152x152.png">
<link rel="apple-touch-icon" type="image/png" sizes="180x180" href="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/favicons/apple-icon-180x180.png">
<meta name="msapplication-TileImage" content="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/favicons/ms-icon-144x144.png"/>
<meta name="application-name" content="EcommerceMag.fr"/>
<meta name="msapplication-TileColor" content="#ffffff"/>
<script type="application/ld+json">
{
"@context": "http://schema.org",
"@type": "WebSite",
"publisher": {
"@type": "WebSite",
"name": "EcommerceMag.fr"
}
}
</script>
<link rel="preconnect" href="//sdk.privacy-center.org" />
<script type="text/javascript">
window.gdprAppliesGlobally = true;
window.didomiConfig = {
app: {
privacyPolicyURL: 'https://www.ecommercemag.fr/informations/cgu-326436.htm',
name: 'EcommerceMag.fr',
gdprAppliesGlobally: true,
gdprAppliesWhenUnknown: true
},
languages: {
enabled: ['fr'], // List of languages that visitors can use (must be a subset of the languages that we support)
default: 'fr' // Default language to use if the visitor uses a language that is not enabled
},
tagManager: {
provider: 'gtm'
},
preferences: {
canCloseWhenConsentIsMissing: true,
}
};
(function () {
function a(e) {
if (!window.frames[e]) {
if (document.body && document.body.firstChild) { var t = document.body; var n = document.createElement("iframe"); n.style.display = "none"; n.name = e; n.title = e; t.insertBefore(n, t.firstChild) }
else { setTimeout(function () { a(e) }, 5) }
}
}
function e(n, r, o, c, s) {
function e(e, t, n, a) { if (typeof n !== "function") { return } if (!window[r]) { window[r] = [] } var i = false; if (s) { i = s(e, t, n) } if (!i) { window[r].push({ command: e, parameter: t, callback: n, version: a }) } } e.stub = true; function t(a) {
if (!window[n] || window[n].stub !== true) { return } if (!a.data) { return }
var i = typeof a.data === "string"; var e; try { e = i ? JSON.parse(a.data) : a.data } catch (t) { return } if (e[o]) { var r = e[o]; window[n](r.command, r.parameter, function (e, t) { var n = {}; n[c] = { returnValue: e, success: t, callId: r.callId }; a.source.postMessage(i ? JSON.stringify(n) : n, "*") }, r.version) }
}
if (typeof window[n] !== "function") { window[n] = e; if (window.addEventListener) { window.addEventListener("message", t, false) } else { window.attachEvent("onmessage", t) } }
}
e("__tcfapi", "__tcfapiBuffer", "__tcfapiCall", "__tcfapiReturn"); a("__tcfapiLocator");
(function (e) {
var t = document.createElement("script"); t.id = "spcloader"; t.type = "text/javascript"; t.async = true; t.src = "https://sdk.privacy-center.org/" + e + "/loader.js?target=" + document.location.hostname; t.charset = "utf-8"; var n = document.getElementsByTagName("script")[0]; n.parentNode.insertBefore(t, n)
})("39b2a1e4-3ac4-460e-abdd-96f2c4bf8fe5")
})();
</script>
<script type="text/javascript">
(function ($) {
$(window).load(function() {
AdBlocker = (function () {
USE_ADBLOCK = null;
function kamino_detect_adblock(){
var detect = 0;
if( $('.dfp_ad').find('iframe').length == 0 ){
detect = 1;
}
if(detect == 1){ USE_ADBLOCK = true; }
else{ USE_ADBLOCK = false; }
return USE_ADBLOCK;
}
return kamino_detect_adblock();
})();
});
}(jQuery));
</script>
<script type="text/javascript" src="https://securepubads.g.doubleclick.net/tag/js/gpt.js" async="true"></script>
<!-- Asynchronous GPT tag -->
<script type="text/javascript">
var googletag = googletag || {};
googletag.cmd = googletag.cmd || [];
</script>
<!-- END asynchronous GPT tag -->
<link rel="icon" href="https://www.ecommercemag.fr/wp-content/uploads/2025/09/cropped-android-icon-192x192-1-32x32.png" sizes="32x32" />
<link rel="icon" href="https://www.ecommercemag.fr/wp-content/uploads/2025/09/cropped-android-icon-192x192-1-192x192.png" sizes="192x192" />
<link rel="apple-touch-icon" href="https://www.ecommercemag.fr/wp-content/uploads/2025/09/cropped-android-icon-192x192-1-180x180.png" />
<meta name="msapplication-TileImage" content="https://www.ecommercemag.fr/wp-content/uploads/2025/09/cropped-android-icon-192x192-1-270x270.png" />
<script type="text/javascript">
var kamino_triggeredfrom = 'https://www.ecommercemag.fr/retail-1220/shein-en-bourse-comment-le-geant-de-la-mode-en-ligne-veut-accelerer-sa-croissance-mondiale-58787';
</script>
<style id='global-styles-inline-css' type='text/css'>
:root{--wp--preset--aspect-ratio--square: 1;--wp--preset--aspect-ratio--4-3: 4/3;--wp--preset--aspect-ratio--3-4: 3/4;--wp--preset--aspect-ratio--3-2: 3/2;--wp--preset--aspect-ratio--2-3: 2/3;--wp--preset--aspect-ratio--16-9: 16/9;--wp--preset--aspect-ratio--9-16: 9/16;--wp--preset--color--black: #000000;--wp--preset--color--cyan-bluish-gray: #abb8c3;--wp--preset--color--white: #ffffff;--wp--preset--color--pale-pink: #f78da7;--wp--preset--color--vivid-red: #cf2e2e;--wp--preset--color--luminous-vivid-orange: #ff6900;--wp--preset--color--luminous-vivid-amber: #fcb900;--wp--preset--color--light-green-cyan: #7bdcb5;--wp--preset--color--vivid-green-cyan: #00d084;--wp--preset--color--pale-cyan-blue: #8ed1fc;--wp--preset--color--vivid-cyan-blue: #0693e3;--wp--preset--color--vivid-purple: #9b51e0;--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple: linear-gradient(135deg,rgb(6,147,227) 0%,rgb(155,81,224) 100%);--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan: linear-gradient(135deg,rgb(122,220,180) 0%,rgb(0,208,130) 100%);--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange: linear-gradient(135deg,rgb(252,185,0) 0%,rgb(255,105,0) 100%);--wp--preset--gradient--luminous-vivid-orange-to-vivid-red: linear-gradient(135deg,rgb(255,105,0) 0%,rgb(207,46,46) 100%);--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray: linear-gradient(135deg,rgb(238,238,238) 0%,rgb(169,184,195) 100%);--wp--preset--gradient--cool-to-warm-spectrum: linear-gradient(135deg,rgb(74,234,220) 0%,rgb(151,120,209) 20%,rgb(207,42,186) 40%,rgb(238,44,130) 60%,rgb(251,105,98) 80%,rgb(254,248,76) 100%);--wp--preset--gradient--blush-light-purple: linear-gradient(135deg,rgb(255,206,236) 0%,rgb(152,150,240) 100%);--wp--preset--gradient--blush-bordeaux: linear-gradient(135deg,rgb(254,205,165) 0%,rgb(254,45,45) 50%,rgb(107,0,62) 100%);--wp--preset--gradient--luminous-dusk: linear-gradient(135deg,rgb(255,203,112) 0%,rgb(199,81,192) 50%,rgb(65,88,208) 100%);--wp--preset--gradient--pale-ocean: linear-gradient(135deg,rgb(255,245,203) 0%,rgb(182,227,212) 50%,rgb(51,167,181) 100%);--wp--preset--gradient--electric-grass: linear-gradient(135deg,rgb(202,248,128) 0%,rgb(113,206,126) 100%);--wp--preset--gradient--midnight: linear-gradient(135deg,rgb(2,3,129) 0%,rgb(40,116,252) 100%);--wp--preset--font-size--small: 13px;--wp--preset--font-size--medium: 20px;--wp--preset--font-size--large: 36px;--wp--preset--font-size--x-large: 42px;--wp--preset--spacing--20: 0.44rem;--wp--preset--spacing--30: 0.67rem;--wp--preset--spacing--40: 1rem;--wp--preset--spacing--50: 1.5rem;--wp--preset--spacing--60: 2.25rem;--wp--preset--spacing--70: 3.38rem;--wp--preset--spacing--80: 5.06rem;--wp--preset--shadow--natural: 6px 6px 9px rgba(0, 0, 0, 0.2);--wp--preset--shadow--deep: 12px 12px 50px rgba(0, 0, 0, 0.4);--wp--preset--shadow--sharp: 6px 6px 0px rgba(0, 0, 0, 0.2);--wp--preset--shadow--outlined: 6px 6px 0px -3px rgb(255, 255, 255), 6px 6px rgb(0, 0, 0);--wp--preset--shadow--crisp: 6px 6px 0px rgb(0, 0, 0);}:where(.is-layout-flex){gap: 0.5em;}:where(.is-layout-grid){gap: 0.5em;}body .is-layout-flex{display: flex;}.is-layout-flex{flex-wrap: wrap;align-items: center;}.is-layout-flex > :is(*, div){margin: 0;}body .is-layout-grid{display: grid;}.is-layout-grid > :is(*, div){margin: 0;}:where(.wp-block-columns.is-layout-flex){gap: 2em;}:where(.wp-block-columns.is-layout-grid){gap: 2em;}:where(.wp-block-post-template.is-layout-flex){gap: 1.25em;}:where(.wp-block-post-template.is-layout-grid){gap: 1.25em;}.has-black-color{color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-color{color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-color{color: var(--wp--preset--color--white) !important;}.has-pale-pink-color{color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-color{color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-color{color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-color{color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-color{color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-color{color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-color{color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-color{color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-color{color: var(--wp--preset--color--vivid-purple) !important;}.has-black-background-color{background-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-background-color{background-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-background-color{background-color: var(--wp--preset--color--white) !important;}.has-pale-pink-background-color{background-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-background-color{background-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-background-color{background-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-background-color{background-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-background-color{background-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-background-color{background-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-background-color{background-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-background-color{background-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-background-color{background-color: var(--wp--preset--color--vivid-purple) !important;}.has-black-border-color{border-color: var(--wp--preset--color--black) !important;}.has-cyan-bluish-gray-border-color{border-color: var(--wp--preset--color--cyan-bluish-gray) !important;}.has-white-border-color{border-color: var(--wp--preset--color--white) !important;}.has-pale-pink-border-color{border-color: var(--wp--preset--color--pale-pink) !important;}.has-vivid-red-border-color{border-color: var(--wp--preset--color--vivid-red) !important;}.has-luminous-vivid-orange-border-color{border-color: var(--wp--preset--color--luminous-vivid-orange) !important;}.has-luminous-vivid-amber-border-color{border-color: var(--wp--preset--color--luminous-vivid-amber) !important;}.has-light-green-cyan-border-color{border-color: var(--wp--preset--color--light-green-cyan) !important;}.has-vivid-green-cyan-border-color{border-color: var(--wp--preset--color--vivid-green-cyan) !important;}.has-pale-cyan-blue-border-color{border-color: var(--wp--preset--color--pale-cyan-blue) !important;}.has-vivid-cyan-blue-border-color{border-color: var(--wp--preset--color--vivid-cyan-blue) !important;}.has-vivid-purple-border-color{border-color: var(--wp--preset--color--vivid-purple) !important;}.has-vivid-cyan-blue-to-vivid-purple-gradient-background{background: var(--wp--preset--gradient--vivid-cyan-blue-to-vivid-purple) !important;}.has-light-green-cyan-to-vivid-green-cyan-gradient-background{background: var(--wp--preset--gradient--light-green-cyan-to-vivid-green-cyan) !important;}.has-luminous-vivid-amber-to-luminous-vivid-orange-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-amber-to-luminous-vivid-orange) !important;}.has-luminous-vivid-orange-to-vivid-red-gradient-background{background: var(--wp--preset--gradient--luminous-vivid-orange-to-vivid-red) !important;}.has-very-light-gray-to-cyan-bluish-gray-gradient-background{background: var(--wp--preset--gradient--very-light-gray-to-cyan-bluish-gray) !important;}.has-cool-to-warm-spectrum-gradient-background{background: var(--wp--preset--gradient--cool-to-warm-spectrum) !important;}.has-blush-light-purple-gradient-background{background: var(--wp--preset--gradient--blush-light-purple) !important;}.has-blush-bordeaux-gradient-background{background: var(--wp--preset--gradient--blush-bordeaux) !important;}.has-luminous-dusk-gradient-background{background: var(--wp--preset--gradient--luminous-dusk) !important;}.has-pale-ocean-gradient-background{background: var(--wp--preset--gradient--pale-ocean) !important;}.has-electric-grass-gradient-background{background: var(--wp--preset--gradient--electric-grass) !important;}.has-midnight-gradient-background{background: var(--wp--preset--gradient--midnight) !important;}.has-small-font-size{font-size: var(--wp--preset--font-size--small) !important;}.has-medium-font-size{font-size: var(--wp--preset--font-size--medium) !important;}.has-large-font-size{font-size: var(--wp--preset--font-size--large) !important;}.has-x-large-font-size{font-size: var(--wp--preset--font-size--x-large) !important;}
/*# sourceURL=global-styles-inline-css */
</style>
<link rel='stylesheet' id='kamino-video-widget-css' href='https://www.ecommercemag.fr/wp-content/plugins/kamino-post-type-videos/assets/css/video-widget.css?ver=1782381776' type='text/css' media='all' />
</head>
<body id="main-body" class="home blog wp-theme-kamino united kingdom EcommerceMag theme_v3 custom_theme_v3">
<div class="only-for-desktop"></div>
<script type="text/javascript">
dfp_device_view = "mobile";
hutt_defineSlot = {};
hutt_defineSlot_slot_object = {};
hutt_defineSlot_slot_object_infinite_scroll = [];
hutt_original_page_id = "";
//This will detect if we are on desktop or mobile device
var only_for_desktop = jQuery(".only-for-desktop").filter(":visible");
if(only_for_desktop.length > 0){
dfp_device_view = "desktop";
}
var ad_slots = {};
var slot_status = {};
var cmpSlots = [];
// For infinite scroll refresh
var refreshList = [];
var times_refreshed = {};
var googletag = googletag || {};
googletag.cmd = googletag.cmd || [];
var MIN_DISP_TIME_DFP = 20000;
var MIN_DISP_TIME_ADX = 30000;
var MIN_SINCE_ACTIVE = 5000;
var MIN_SINCE_VIEWED = 5000;
var MAX_INACTIVITY = 90000;
var MIN_VIEW_AREA = 50;
var RESPECT_ROADBLOCKS = false;
var slots = [];
var lastScroll = Date.now();
var MIN_REFRESH_INTERVAL = 60*1000;
var _activateGptLog = false;
var url = document.location;
var strippedUrl = url.toString().split('#debug');
if (strippedUrl.length > 1) {
_activateGptLog = true;
}
var intersection_observer;
function init_intersection_observer(elements, callback) {
var offset = 300;
var options = {
root: null,
rootMargin: offset + 'px',
threshold: [1],
};
intersection_observer = new IntersectionObserver(function(entries) {
entries.forEach((entry) => {
if (entry.isIntersecting) {
callback(entry);
}
});
}, options);
elements.each(function () {
intersection_observer.observe(this);
});
}
var display_ads = function() {
googletag.cmd.push(function () {
slots = googletag.pubads().getSlots();
slots.forEach(function(slot) {
const div_id = slot.getSlotId().getDomId();
slot_status[div_id] = {};
ad_slots[div_id] = slot;
cmpSlots.push({
slot: slot,
slotName: div_id,
isRefresh: !slotHasSkinSize(slot)
});
});
googletag.pubads().enableLazyLoad({
fetchMarginPercent: 100,
renderMarginPercent: 30,
mobileScaling: 2.0
});
googletag.pubads().addEventListener('slotRenderEnded', slotRenderEnded);
googletag.pubads().addEventListener('slotOnload', slotOnload);
googletag.pubads().addEventListener('impressionViewable', impressionViewable);
googletag.pubads().addEventListener('slotVisibilityChanged', slotVisibilityChanged);
function slotRenderEnded(event) {
slotname = event.slot.getSlotElementId();
if (_activateGptLog) {
console.log(' %c - slotRenderEnded---------------------' + getTimeStamp() + '-----------------------------', 'font-weight: bold ');
console.log(' Slot has been rendered: %c ' + event.slot.getSlotElementId(), 'color: white; background-color: orange; font-size: 10px; padding:5px ');
console.log(' - advertiserId: ' + event.advertiserId);
console.log(' - campaignId: ' + event.campaignId);
console.log(' - creativeId: ' + event.creativeId);
console.log(' - lineItemId: ' + event.lineItemId);
console.log(' - size: ' + event.size);
console.log(' - refresh times: ' + times_refreshed[slotname]);
}
if (event.isEmpty) {
if (_activateGptLog) { console.log(' %c- Is Empty: ' + event.isEmpty, 'color: white; background-color: red; font-size: 11px; padding:5px ') };
}
else {
if (_activateGptLog) { console.log(' %c- Is Empty: ' + event.isEmpty, 'color: white; background-color: blue; font-size: 11px; padding:5px ') };
};
if (event.isEmpty || (event.size[1] == 1 && slotname != 'div-gpt-habillage')) {
if (_activateGptLog) { console.log(' %c unfilled or pixel detected in position ' + slotname + ' => unsubscribe slot', 'color: white; background-color: red; font-size: 11px; padding:5px ') };
unsubscribeSlot(slotname);
} else {
subscribeSlot(slotname, event.lineItemId);
}
// Refresh des pub en sideBar
if (_activateGptLog) { console.log(' %c - slotRenderEnded ', 'color: white; background-color: blue; font-size: 11px; padding:5px ') };
//_nmg_update_sideabr(1.5);
if (_activateGptLog) { console.log(' %c - / slotRenderEnded--------------------------------------------------', 'font-weight: bold ') };
}
function slotOnload(event) {
// To Prevent Js Error
window.stickySidebars = window.stickySidebars || [];
// Refresh des sideBar
slotname = event.slot.getSlotElementId();
if (_activateGptLog) { console.log(' %c - slotOnload slot => ' + slotname, 'color: white; background-color: blue; font-size: 11px; padding:5px ') };
//_nmg_update_sideabr(1.5);
for (i = 0; i <= stickySidebars.length - 1; i++) {
if (!stickySidebars[i].isHeightRefresh) {
stickySidebars[i].stickySidebar.updateSticky();
if (_activateGptLog) { console.log(' %c \t- sideBar update => ' + stickySidebars[i].id, 'color: black; background-color: white; font-size: 11px; padding:5px ') };
}
}
}
function impressionViewable(event) {
var slotname = event.slot.getSlotElementId();
if (slot_status[slotname] != null) {
if (_activateGptLog) { console.log('Slot has been viewed (impressionViewable event) : %c ' + slotname, 'color: white; background-color: orange; font-size: 10px; padding:5px ') };
slot_status[slotname]['viewed'] = Date.now();
}
else {
if (_activateGptLog) { console.log('slotVisibilityChanged: slot_status[' + slotname + '] inexistant ') };
}
}
function slotVisibilityChanged(event) {
var slotname = event.slot.getSlotElementId();
if (_activateGptLog) { console.log('slotVisibilityChanged: ' + slotname + ' [' + event.inViewPercentage + '%]') };
if (slot_status[slotname] != null) {
slot_status[slotname]['vieweArea'] = event.inViewPercentage;
}
else {
if (_activateGptLog) { console.log('slotVisibilityChanged: slot_status[' + slotname + '] inexistant ') };
}
// Appel dans le Slot Visibility Change sinon ne passe pas avec les autres events
_nmg_update_sideabr(1.5);
}
function _nmg_update_sideabr(factorSize) {
// Refresh des pub en sideBar
if (_activateGptLog) { console.log('\t\t %c - _nmg_update_sideabr ', 'color: white; background-color: pink; font-size: 11px; padding:5px ') };
window.stickySidebars = window.stickySidebars || [];
for (i = 0; i <= stickySidebars.length - 1; i++) {
// Scroll Multi format Mobile
var d = document.documentElement;
var clientWidth = d.clientWidth;
if (stickySidebars[i].isHeightRefresh && clientWidth < 1000) {
var newHeight = Math.round($(stickySidebars[i].id).height() * factorSize);
if (_activateGptLog) { console.log('\t\t\t\t %c - id=> ' + stickySidebars[i].id + ' Size=>' + $(stickySidebars[i].id).height() + ' newHeight=>' + newHeight, 'color: white; background-color: gray; font-size: 11px; padding:5px ') };
$(stickySidebars[i].containerId).css("height", newHeight);
// Update uniquement le Sticky Concerné
//stickySidebars[i].stickySidebar.updateSticky();
}
// Update du Sticky dans tous les cas - Nécessaire pour calculer les bonnes taille de sidebar avec le chargement asynchrone des pubs
stickySidebars[i].stickySidebar.updateSticky();
}
}
// this is where the refresh checks are initiated (every x milliseconds)
setInterval(refresh_slots, 500);
// Update lastScroll every time the user scrolls on the page. This will be used to detect inactivity on the page.
// Short pages that do not have a scroll may seen inactive, even if the user is engaging with them. You may want
// to implement other logic to detect page activity (mouse movements, for instance).
window.onscroll = function (e) {
lastScroll = Date.now();
}
// initialize the refresh count of every slot in the page
for (var slotname in ad_slots) times_refreshed[slotname] = 1;
for (i = 0; i < cmpSlots.length; i++) {
googletag.display(cmpSlots[i].slot);
}
init_intersection_observer(jQuery('.lazyload-ad'), refresh_slots_near_viewport);
});
}
function getTimeStamp() {
var date = new Date;
var minutes = date.getMinutes();
var seconds = date.getSeconds();
var milliSeconds = date.getMilliseconds();
return minutes + 'm ' + seconds + 's ' + milliSeconds + ' ms';
}
function subscribeSlot(slotname, lineItemId) {
slot_status[slotname] = {};
if (isSlotRefresh(slotname)) {
if (_activateGptLog) { console.log('subscribing slot ' + slotname) };
var divelement = document.getElementById(slotname);
var iFrame = divelement.getElementsByTagName("iframe")[0];
slot_status[slotname]['lineItemId'] = lineItemId;
slot_status[slotname]['viewed'] = false;
slot_status[slotname]['active'] = false;
slot_status[slotname]['loadtime'] = Date.now();
// Attach observers to the ad slot div to be notified when the mouse enters or exists the div area.
// This will be used to flag an ad slot as active of inactive, which may prevent it from being refreshed.
if (iFrame != null) {
iFrame.onmouseover = function () {
slot_status[slotname]['active'] = true;
}
iFrame.onmouseout = function () {
slot_status[slotname]['active'] = false;
slot_status[slotname]['lastActive'] = Date.now();
}
}
}
}
function unsubscribeSlot(slotname) {
if (_activateGptLog) { console.log('unsubscribing slot ' + slotname) };
var divelement = document.getElementById(slotname);
delete slot_status[slotname];
var iFrame = divelement.getElementsByTagName("iframe")[0];
if (iFrame != null) {
iFrame.onmouseover = null;
iFrame.onmouseout = null;
}
}
const lastRefreshBySlot = {};
function refresh_slots() {
var ts = Date.now();
var eligibleSlots = [];
// this will be used if we want to respect roadblocks. if an ad belonging to a LI is active, the whole LI will not be refreshed
var stickyLineItems = [];
// first loop on the ad slots to identify:
// 1.- The slots that can be considered eligible to refresh.
// 2.- The line items that can be considered ineligible because of roadblock restriction
// (if a creative is blocked from refresh, other creatives from same LI are blocked too)
for (var slotname in slot_status) {
if(!lastRefreshBySlot[slotname]) {
lastRefreshBySlot[slotname] = ts;
}
if (_activateGptLog) {
console.log(ts - lastRefreshBySlot[slotname], MIN_REFRESH_INTERVAL)
}
if (isSlotRefresh(slotname) && ts - lastRefreshBySlot[slotname] > MIN_REFRESH_INTERVAL) {
lastRefreshBySlot[slotname] = ts;
if (times_refreshed[slotname] < 4) {
var adSlotEligible = true;
var lineItemEligible = true;
// updateStatus(ts, slotname); // only needed for the demo page
var lid = slot_status[slotname]['lineItemId'];
var min_disp_time = (lid ? MIN_DISP_TIME_DFP : MIN_DISP_TIME_ADX);
if (slot_status[slotname]['active'] ||
ts - slot_status[slotname]['lastActive'] < MIN_SINCE_ACTIVE) {
// Ad slot currently or recently active
adSlotEligible = false;
// If in roadblock mode, the whole line item will not be eligible for refresh
lineItemEligible = false;
} else if ((!slot_status[slotname]['viewed'] ) || // ad slot not viewed
slot_status[slotname]['vieweArea'] < MIN_VIEW_AREA || // currently not visible enough
ts - slot_status[slotname]['loadtime'] < min_disp_time || // not long enough in the page
ts - slot_status[slotname]['viewed'] < MIN_SINCE_VIEWED || // not long enough since viewed
ts - lastScroll > MAX_INACTIVITY) { // too long since last activity on page (page scroll)
// Ad slot (and its LI if in roadblock mode) eligible for refresh
adSlotEligible = false;
}
// If the Lin Item is not eligible for refresh, add it to the sticky list
if (slot_status[slotname]['lineItemId'] &&
!lineItemEligible &&
stickyLineItems.indexOf(slot_status[slotname]['lineItemId']) < 0) {
if (_activateGptLog) { console.log('Line Item no eligible => add to stickyLineItems : ' + slot_status[slotname]['lineItemId']) };
stickyLineItems.push(slot_status[slotname]['lineItemId']);
continue;
}
if (!adSlotEligible) continue;
if (_activateGptLog) { console.log('\t\t\t %c => Add slot to eligibleSlots ' + slotname, 'color: white; background-color: orange; font-size: 10px; padding:5px ') };
eligibleSlots.push(slotname);
}
else {
// Unsubscribe slot to prevent loop log
unsubscribeSlot(slotname);
if (_activateGptLog) { console.log(' \t\t\t %c => Push Event Log: ' + slotname + ' (count refresh: ' + times_refreshed[slotname] + ') >4 - ' + getTimeStamp(), 'color: white; background-color: red; font-size: 10px; padding:5px '); }
dataLayer.push({
'event': 'pubRefresh',
'slotName': slotname,
'slotRefresh': -1
});
}
}
}
// Nothing to refresh
if (eligibleSlots.length == 0) return;
// This is there the slots that will actually be refreshed will be added
var refreshList = [];
// If we are in RESPECT_ROADBLOCKS, we refresh the slots based on their LI eligibility status:
// (NOT in the list of stickyLineItems)
if (RESPECT_ROADBLOCKS) {
for (var slotname in slot_status) {
var li = slot_status[slotname]['lineItemId'];
if (li == null || stickyLineItems.indexOf(li) < 0) {
refreshList.push(ad_slots[slotname]);
}
}
} // Not in RESPECT_ROADBLOCKS. Just refresh any slot that qualifies for refresh.
else {
for (var i = 0; i < eligibleSlots.length; i++) {
if (isSlotRefresh(eligibleSlots[i])) {
refreshList.push(ad_slots[eligibleSlots[i]]);
}
}
}
// Nothing to refresh
if (refreshList.length == 0) return;
// Put all the slot names in one string. For log purposes only.
var refreshNames = '';
var slots_to_refresh = [];
// Update the refresh count of slots to be refreshed
for (var i = 0; i < refreshList.length; i++) {
var slotname = refreshList[i].getSlotElementId();
// for each slot, update the refresh count
times_refreshed[slotname] += 1;
refreshNames = refreshNames + slotname + ' (count refresh : ' + times_refreshed[slotname] + ') # ';
if (_activateGptLog) { console.log(' \t\t\t %c => Push Event Log: ' + slotname + ' #time : ' + times_refreshed[slotname] + ' - ' + getTimeStamp(), 'color: white; background-color: green; font-size: 10px; padding:5px '); }
dataLayer.push({
'event': 'pubRefresh',
'slotName': slotname,
'slotRefresh': times_refreshed[slotname]
});
slots_to_refresh.push(refreshList[i]);
}
if(slots_to_refresh.length == 0) return;
if (_activateGptLog) { console.log(' \t\t\t %c => Slots to refresh: ' + refreshNames + ' - ' + getTimeStamp(), 'color: white; background-color: orange; font-size: 10px; padding:5px '); }
// refresh the ad slots. This will send a new ad request to DFP.
googletag.cmd.push(function () {
googletag.pubads().refresh(slots_to_refresh);
});
}
function refresh_slots_near_viewport(entry) {
const elem = entry.target;
if (jQuery(elem).hasClass('lazyloaded-ad')) {
return;
}
const slotname = elem.id;
const slot = ad_slots[slotname];
if (!slot) return;
const ts = Date.now();
lastRefreshBySlot[slotname] = ts;
times_refreshed[slotname] += 1;
if (_activateGptLog) {
console.log(
`%c => Refresh near viewport: ${slotname} (count: ${times_refreshed[slotname]})`,
'color: white; background-color: blue; font-size: 11px; padding:3px;'
);
}
jQuery(elem)
.removeClass('lazyload-ad')
.addClass('lazyloaded-ad');
googletag.pubads().refresh([slot]);
}
function isNativeInreadSlot(slot){
const div_id = slot.getSlotId().getDomId();
const id = div_id.toUpperCase();
return id.includes('DESKTOP_IN_ARTICLE');
}
function slotHasOOPSize(slot) {
const targets = [
[2,2], [3,3], [4,4], [5,5], [6,6],
];
return targetsInSlotSizes(slot, targets);
}
function slotHasSkinSize(slot) {
const targets = [
[1,1]
];
return targetsInSlotSizes(slot, targets);
}
function targetsInSlotSizes(slot, targets) {
if(!Array.isArray(targets) || targets.length === 0) {
return false;
}
return slot.getSizes().some(size => {
if(!size || typeof size.getWidth !== 'function' || typeof size.getHeight !== 'function') {
return false;
}
const w = size.getWidth();
const h = size.getHeight();
return targets.some(([tw, th]) => w === tw && h === th);
});
}
function isSlotRefresh(slotName) {
if (document.visibilityState !== 'visible') {
return false; // onglet actif uniquement
}
var isRefreshSlot = false;
for (i = 0; i < cmpSlots.length; i++) {
if (cmpSlots[i].slotName == slotName && cmpSlots[i].isRefresh) { isRefreshSlot = true; }
}
return isRefreshSlot;
}
</script>
<script type="text/javascript" id="DESKTOP_SKIN-0">var screensize = document.documentElement.clientWidth;if (screensize < 1800) {var minscreenwidth = "1280";} else {var minscreenwidth = "1920";}var u_company = "n/a";var u_job_description = "n/a";var u_company_size = "n/a";var u_industry = "n/a";var scr = document.getElementById("DESKTOP_SKIN-0");var device = "desktop";if(dfp_device_view == device || device == "all" ){var slot_div = document.createElement("div");slot_div.setAttribute("id", "div-gpt-ad-DESKTOP_SKIN-0");slot_div.setAttribute("class", "lazyload-ad dfp_ad div-gpt-ad-DESKTOP_SKIN-0 desktop");slot_div.setAttribute("height", "0");var word = "";if(word != ""){var slot_word_div = document.createElement("div");slot_word_div.setAttribute("class", "dfp_word");slot_word_div.innerHTML = word;slot_div.appendChild(slot_word_div);}scr.parentNode.insertBefore(slot_div, scr.nextSibling);googletag.cmd.push(function() {var infinite_scroll = false;if("" != ""){infinite_scroll = true;if(hutt_original_page_id != ""){hutt_original_page_id = "";hutt_defineSlot_slot_object_infinite_scroll = [];}}var slot = googletag.defineSlot("/21776091245/ecommercemag-fr/homepage",[1, 1], "div-gpt-ad-DESKTOP_SKIN-0").setTargeting("min_width", minscreenwidth).setTargeting("job_description", u_job_description).setTargeting("company_size", u_company_size).setTargeting("industry", u_industry).setTargeting("company", u_company).addService(googletag.pubads());var mapping = googletag.sizeMapping().addSize([1024,0], [1,1]).addSize([0,0], []).build(); slot.defineSizeMapping(mapping);if(infinite_scroll == true){hutt_defineSlot_slot_object_infinite_scroll.push( slot );}var size = "[1, 1]";size = size.replace(/\s+/g, "");hutt_defineSlot["div-gpt-ad-DESKTOP_SKIN-0"] = {};hutt_defineSlot["div-gpt-ad-DESKTOP_SKIN-0"]["size"] = size;hutt_defineSlot_slot_object["div-gpt-ad-DESKTOP_SKIN-0"] = {};hutt_defineSlot_slot_object["div-gpt-ad-DESKTOP_SKIN-0"]["slot"] = slot;googletag.pubads().enableSingleRequest();googletag.pubads().collapseEmptyDivs();googletag.pubads().disableInitialLoad();googletag.enableServices();googletag.display("div-gpt-ad-DESKTOP_SKIN-0");});}</script><!-- Google Tag Manager (noscript) -->
<noscript><iframe src="https://www.googletagmanager.com/ns.html?id=GTM-WH9J3VR" height="0" width="0" style="display:none;visibility:hidden"></iframe></noscript>
<!-- End Google Tag Manager (noscript) -->
<header id="main-header" class="main--header" role="banner">
<style type="text/css">
.open-burger {
font-size: 24px;
cursor: pointer;
float: left;
padding: 0;
text-align: center;
background: #333;
height: 50px;
width: 50px;
margin: 15px 0 15px 15px;
border-radius: 4px;
position: relative;
display: none;
}
#main-header.onscroll .open-burger {
width: 35px;
outline: none;
height: 35px;
display: block;
position: fixed;
right: 8px;
top: 0;
background: #003349;
margin: 13px 0 0 10px;
border-radius: 50px;
z-index: 500000;
}
.theme_v3 header #menu-mobile.openNav {
display: block;
}
</style>
<script>
function toggleNav() {
jQuery('#menu-mobile').toggleClass('openNav');
}
</script>
<div id="menu-mobile">
<div class="menu">
<ul id="menu-menu-bottom-v3" class="nav-menus"><li id="menu-item-35418" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-has-children menu-item-35418"><a href="https://www.ecommercemag.fr/thematique/retail-1220">Retail</a>
<ul class="sub-menu">
<li id="menu-item-35419" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35419"><a href="https://www.ecommercemag.fr/thematique/retail-1220/barometre-etude-2168">Baromètre & Etude</a></li>
<li id="menu-item-35420" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35420"><a href="https://www.ecommercemag.fr/thematique/retail-1220/interview-2164">Interview</a></li>
<li id="menu-item-35421" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35421"><a href="https://www.ecommercemag.fr/thematique/retail-1220/nominations-2167">Nominations</a></li>
<li id="menu-item-35422" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35422"><a href="https://www.ecommercemag.fr/thematique/retail-1220/small-business-2166">Small business</a></li>
<li id="menu-item-35424" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35424"><a href="https://www.ecommercemag.fr/thematique/retail-1220/strategie-retail-2163">Stratégie Retail</a></li>
<li id="menu-item-35425" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35425"><a href="https://www.ecommercemag.fr/thematique/retail-1220/veille-tribune-2169">Veille & Tribune</a></li>
<li id="menu-item-35426" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35426"><a href="https://www.ecommercemag.fr/thematique/retail-1220/veille-internationale-2170">Veille Internationale</a></li>
<li id="menu-item-35427" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35427"><a href="https://www.ecommercemag.fr/thematique/retail-1220/visites-magasins-2165">Visites Magasins</a></li>
<li id="menu-item-custom_35418" class="menu-item voir-tous menu-item-custom_35418"><a href="https://www.ecommercemag.fr/thematique/retail-1220">Voir tous les articles Retail</a></li>
</ul>
</li>
<li id="menu-item-35428" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-has-children menu-item-35428"><a href="https://www.ecommercemag.fr/thematique/marketing-1221">Marketing</a>
<ul class="sub-menu">
<li id="menu-item-35429" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35429"><a href="https://www.ecommercemag.fr/thematique/marketing-1221/agences-2173">Agences</a></li>
<li id="menu-item-35430" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35430"><a href="https://www.ecommercemag.fr/thematique/marketing-1221/barometre-etude-2174">Baromètre & Etude</a></li>
<li id="menu-item-35431" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35431"><a href="https://www.ecommercemag.fr/thematique/marketing-1221/nominations-2175">Nominations</a></li>
<li id="menu-item-35432" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35432"><a href="https://www.ecommercemag.fr/thematique/marketing-1221/parcours-client-2171">Parcours client</a></li>
<li id="menu-item-35433" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35433"><a href="https://www.ecommercemag.fr/thematique/marketing-1221/reseaux-sociaux-2172">Réseaux sociaux</a></li>
<li id="menu-item-35434" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35434"><a href="https://www.ecommercemag.fr/thematique/marketing-1221/veille-tribune-2176">Veille & Tribune</a></li>
<li id="menu-item-custom_35428" class="menu-item voir-tous menu-item-custom_35428"><a href="https://www.ecommercemag.fr/thematique/marketing-1221">Voir tous les articles Marketing</a></li>
</ul>
</li>
<li id="menu-item-35436" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-has-children menu-item-35436"><a href="https://www.ecommercemag.fr/thematique/logistique-1222">Logistique</a>
<ul class="sub-menu">
<li id="menu-item-35437" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35437"><a href="https://www.ecommercemag.fr/thematique/logistique-1222/barometre-etude-2182">Baromètre & Etude</a></li>
<li id="menu-item-35438" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35438"><a href="https://www.ecommercemag.fr/thematique/logistique-1222/immobilier-2180">Immobilier</a></li>
<li id="menu-item-35439" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35439"><a href="https://www.ecommercemag.fr/thematique/logistique-1222/interview-2179">Interview</a></li>
<li id="menu-item-35440" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35440"><a href="https://www.ecommercemag.fr/thematique/logistique-1222/nominations-2181">Nominations</a></li>
<li id="menu-item-35442" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35442"><a href="https://www.ecommercemag.fr/thematique/logistique-1222/prestataire-logistique-2178">Prestataire Logistique</a></li>
<li id="menu-item-35443" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35443"><a href="https://www.ecommercemag.fr/thematique/logistique-1222/strategie-logistique-2177">Stratégie Logistique</a></li>
<li id="menu-item-35444" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35444"><a href="https://www.ecommercemag.fr/thematique/logistique-1222/veille-tribune-2183">Veille & Tribune</a></li>
<li id="menu-item-custom_35436" class="menu-item voir-tous menu-item-custom_35436"><a href="https://www.ecommercemag.fr/thematique/logistique-1222">Voir tous les articles Logistique</a></li>
</ul>
</li>
<li id="menu-item-35445" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35445"><a href="https://www.ecommercemag.fr/thematique/data-room-1223">Data room</a></li>
<li id="menu-item-35446" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-has-children menu-item-35446"><a href="https://www.ecommercemag.fr/thematique/techno-ux-1226">Techno & UX</a>
<ul class="sub-menu">
<li id="menu-item-35447" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35447"><a href="https://www.ecommercemag.fr/thematique/techno-ux-1226/barometre-etude-2193">Baromètre & Etude</a></li>
<li id="menu-item-35448" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35448"><a href="https://www.ecommercemag.fr/thematique/techno-ux-1226/data-2190">Data</a></li>
<li id="menu-item-35449" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35449"><a href="https://www.ecommercemag.fr/thematique/techno-ux-1226/nominations-2192">Nominations</a></li>
<li id="menu-item-35450" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35450"><a href="https://www.ecommercemag.fr/thematique/techno-ux-1226/service-client-2191">Service client</a></li>
<li id="menu-item-35451" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35451"><a href="https://www.ecommercemag.fr/thematique/techno-ux-1226/solutions-2189">Solutions</a></li>
<li id="menu-item-35452" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35452"><a href="https://www.ecommercemag.fr/thematique/techno-ux-1226/veille-tribune-2199">Veille & Tribune</a></li>
<li id="menu-item-custom_35446" class="menu-item voir-tous menu-item-custom_35446"><a href="https://www.ecommercemag.fr/thematique/techno-ux-1226">Voir tous les articles Techno & UX</a></li>
</ul>
</li>
<li id="menu-item-35454" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-has-children menu-item-35454"><a href="https://www.ecommercemag.fr/thematique/talents-1292">Talents</a>
<ul class="sub-menu">
<li id="menu-item-35455" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35455"><a href="https://www.ecommercemag.fr/thematique/talents-1292/formations-2195">Formations</a></li>
<li id="menu-item-35456" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35456"><a href="https://www.ecommercemag.fr/thematique/talents-1292/opinion-tribune-2198">Opinion & Tribune</a></li>
<li id="menu-item-35457" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35457"><a href="https://www.ecommercemag.fr/thematique/talents-1292/prix-distinctions-2196">Prix et distinctions</a></li>
<li id="menu-item-35458" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35458"><a href="https://www.ecommercemag.fr/thematique/talents-1292/salaires-profils-2194">Salaires & Profils</a></li>
<li id="menu-item-35459" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35459"><a href="https://www.ecommercemag.fr/thematique/talents-1292/vie-associations-2197">Vie des associations</a></li>
<li id="menu-item-custom_35454" class="menu-item voir-tous menu-item-custom_35454"><a href="https://www.ecommercemag.fr/thematique/talents-1292">Voir tous les articles Talents</a></li>
</ul>
</li>
<li id="menu-item-35461" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-has-children menu-item-35461"><a href="https://www.ecommercemag.fr/thematique/paiements-1291">Paiements</a>
<ul class="sub-menu">
<li id="menu-item-35462" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35462"><a href="https://www.ecommercemag.fr/thematique/paiements-1291/barometre-etude-2187">Baromètre & Etude</a></li>
<li id="menu-item-35463" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35463"><a href="https://www.ecommercemag.fr/thematique/paiements-1291/nominations-2186">Nominations</a></li>
<li id="menu-item-35464" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35464"><a href="https://www.ecommercemag.fr/thematique/paiements-1291/reglementation-2185">Règlementation</a></li>
<li id="menu-item-35465" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35465"><a href="https://www.ecommercemag.fr/thematique/paiements-1291/solutions-paiement-2184">Solutions de paiement</a></li>
<li id="menu-item-35466" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35466"><a href="https://www.ecommercemag.fr/thematique/paiements-1291/veille-tribune-2188">Veille & Tribune</a></li>
<li id="menu-item-custom_35461" class="menu-item voir-tous menu-item-custom_35461"><a href="https://www.ecommercemag.fr/thematique/paiements-1291">Voir tous les articles Paiements</a></li>
</ul>
</li>
<li id="menu-item-35468" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35468"><a href="https://www.ecommercemag.fr/thematique/green-1346">Ecommerce Green</a></li>
</ul> <ul id="menu-menu-top-v3" class="nav-menus tools"><li id="menu-item-35470" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35470"><a href="/videos">Ecommercemag TV</a></li>
<li id="menu-item-35472" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35472"><a href="/definitions-glossaire/a">Glossaire</a></li>
<li id="menu-item-35473" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35473"><a href="/fiches-pratiques">Méthodologie</a></li>
<li id="menu-item-35474" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35474"><a href="https://fiches-pratiques.ecommercemag.fr">Fiches pratiques</a></li>
<li id="menu-item-35475" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35475"><a href="/evenement">Événements</a></li>
<li id="menu-item-35476" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35476"><a href="https://ressources.ecommercemag.fr">Livres blancs</a></li>
<li id="menu-item-35477" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35477"><a href="https://ressources.ecommercemag.fr/webinar">Webinars</a></li>
<li id="menu-item-35478" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-35478"><a>Espaces partenaires</a>
<ul class="sub-menu">
<li id="menu-item-35480" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35480"><a href="/hub/interroll-620581.htm">Interroll</a></li>
<li id="menu-item-35481" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35481"><a href="/hub/pub-audit-construisez-des-solutions-de-communication-locale-performantes-440780.htm">Pub Audit : construisez des solutions de communication locale performantes</a></li>
<li id="menu-item-35482" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35482"><a href="/hub/soutenez-votre-activite-logistique-avec-manhattan-associates-250653.htm">Soutenez votre activité logistique avec Manhattan Associates</a></li>
<li id="menu-item-35483" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35483"><a href="/hub/le-paiement-en-plusieurs-fois-avec-floa-433433.htm">Le paiement en plusieurs fois avec FLOA</a></li>
<li id="menu-item-35484" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35484"><a href="/hub/developpez-votre-activite-a-linternational-avec-dhl-express-432770.htm">Développez votre activité à l’international avec DHL Express</a></li>
<li id="menu-item-35485" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35485"><a href="/hub/la-femme-du-digital-395410.htm">La Femme du digital</a></li>
<li id="menu-item-35486" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35486"><a href="/hub/think-big-stay-young-430831.htm">Think big. Stay young.</a></li>
<li id="menu-item-35488" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35488"><a href="/hub/au-dela-du-batiment-avec-prologis-427181.htm">Au-delà du bâtiment avec Prologis</a></li>
<li id="menu-item-35490" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35490"><a href="/hub/gardez-une-longueur-davance-avec-shopify-422251.htm">Gardez une longueur d’avance avec Shopify</a></li>
</ul>
</li>
</ul>
</div>
</div>
<span id="open-burger" class="open-burger" onclick="toggleNav()" >
<span class="line line-1"></span>
<span class="line line-2"></span>
<span class="line line-3"></span>
</span>
<div id="primary-bar"
class=""
>
<div class="main-menu">
<ul id="menu-menu-top-v3-1" class="nav-menus"><li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35470"><a href="/videos">Ecommercemag TV</a></li>
<li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35472"><a href="/definitions-glossaire/a">Glossaire</a></li>
<li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35473"><a href="/fiches-pratiques">Méthodologie</a></li>
<li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35474"><a href="https://fiches-pratiques.ecommercemag.fr">Fiches pratiques</a></li>
<li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35475"><a href="/evenement">Événements</a></li>
<li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35476"><a href="https://ressources.ecommercemag.fr">Livres blancs</a></li>
<li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35477"><a href="https://ressources.ecommercemag.fr/webinar">Webinars</a></li>
<li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-has-children menu-item-35478"><a>Espaces partenaires</a>
<ul class="sub-menu">
<li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35480"><a href="/hub/interroll-620581.htm">Interroll</a></li>
<li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35481"><a href="/hub/pub-audit-construisez-des-solutions-de-communication-locale-performantes-440780.htm">Pub Audit : construisez des solutions de communication locale performantes</a></li>
<li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35482"><a href="/hub/soutenez-votre-activite-logistique-avec-manhattan-associates-250653.htm">Soutenez votre activité logistique avec Manhattan Associates</a></li>
<li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35483"><a href="/hub/le-paiement-en-plusieurs-fois-avec-floa-433433.htm">Le paiement en plusieurs fois avec FLOA</a></li>
<li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35484"><a href="/hub/developpez-votre-activite-a-linternational-avec-dhl-express-432770.htm">Développez votre activité à l’international avec DHL Express</a></li>
<li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35485"><a href="/hub/la-femme-du-digital-395410.htm">La Femme du digital</a></li>
<li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35486"><a href="/hub/think-big-stay-young-430831.htm">Think big. Stay young.</a></li>
<li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35488"><a href="/hub/au-dela-du-batiment-avec-prologis-427181.htm">Au-delà du bâtiment avec Prologis</a></li>
<li class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35490"><a href="/hub/gardez-une-longueur-davance-avec-shopify-422251.htm">Gardez une longueur d’avance avec Shopify</a></li>
</ul>
</li>
</ul> </div>
<div class="wrapper clearfix">
<div class="site-title has_tagline">
<a class="home-link" href="https://www.ecommercemag.fr/" title="EcommerceMag.fr" rel="home">EcommerceMag.fr</a>
<h1 class="tagline"> Le média du retail connecté</h1>
</div>
<div id="search-form">
<form role="search" class="searchSubmitForm search-form" method="get" action="https://www.ecommercemag.fr/">
<input type="search" class="search-field"
placeholder=""
value="" name="s"
title="Rechercher :"/>
<input type="submit" class="search-submit" value="Rechercher"/>
</form>
</div>
<div class="top-menu">
<ul id="menu-side-menu-v3" class="nav-menus"><li id="menu-item-35504" class="btn-newsletter menu-item menu-item-type-custom menu-item-object-custom menu-item-35504"><a href="https://boutique.netmedia.group/common/categories/7?utm_source=HEADER&utm_medium=SITE_ECO&utm_campaign=Abo">S’abonner</a></li>
</ul> </div>
</div>
</div>
<nav id="secondary-bar">
<div class="wrapper clearfix">
<ul id="menu-menu-bottom-v3-1" class="right nav-menus"><li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-has-children menu-item-35418"><a href="https://www.ecommercemag.fr/thematique/retail-1220">Retail</a>
<ul class="sub-menu">
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35419"><a href="https://www.ecommercemag.fr/thematique/retail-1220/barometre-etude-2168">Baromètre & Etude</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35420"><a href="https://www.ecommercemag.fr/thematique/retail-1220/interview-2164">Interview</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35421"><a href="https://www.ecommercemag.fr/thematique/retail-1220/nominations-2167">Nominations</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35422"><a href="https://www.ecommercemag.fr/thematique/retail-1220/small-business-2166">Small business</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35424"><a href="https://www.ecommercemag.fr/thematique/retail-1220/strategie-retail-2163">Stratégie Retail</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35425"><a href="https://www.ecommercemag.fr/thematique/retail-1220/veille-tribune-2169">Veille & Tribune</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35426"><a href="https://www.ecommercemag.fr/thematique/retail-1220/veille-internationale-2170">Veille Internationale</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35427"><a href="https://www.ecommercemag.fr/thematique/retail-1220/visites-magasins-2165">Visites Magasins</a></li>
<li class="menu-item voir-tous menu-item-custom_35418"><a href="https://www.ecommercemag.fr/thematique/retail-1220">Voir tous les articles Retail</a></li>
</ul>
</li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-has-children menu-item-35428"><a href="https://www.ecommercemag.fr/thematique/marketing-1221">Marketing</a>
<ul class="sub-menu">
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35429"><a href="https://www.ecommercemag.fr/thematique/marketing-1221/agences-2173">Agences</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35430"><a href="https://www.ecommercemag.fr/thematique/marketing-1221/barometre-etude-2174">Baromètre & Etude</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35431"><a href="https://www.ecommercemag.fr/thematique/marketing-1221/nominations-2175">Nominations</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35432"><a href="https://www.ecommercemag.fr/thematique/marketing-1221/parcours-client-2171">Parcours client</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35433"><a href="https://www.ecommercemag.fr/thematique/marketing-1221/reseaux-sociaux-2172">Réseaux sociaux</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35434"><a href="https://www.ecommercemag.fr/thematique/marketing-1221/veille-tribune-2176">Veille & Tribune</a></li>
<li class="menu-item voir-tous menu-item-custom_35428"><a href="https://www.ecommercemag.fr/thematique/marketing-1221">Voir tous les articles Marketing</a></li>
</ul>
</li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-has-children menu-item-35436"><a href="https://www.ecommercemag.fr/thematique/logistique-1222">Logistique</a>
<ul class="sub-menu">
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35437"><a href="https://www.ecommercemag.fr/thematique/logistique-1222/barometre-etude-2182">Baromètre & Etude</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35438"><a href="https://www.ecommercemag.fr/thematique/logistique-1222/immobilier-2180">Immobilier</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35439"><a href="https://www.ecommercemag.fr/thematique/logistique-1222/interview-2179">Interview</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35440"><a href="https://www.ecommercemag.fr/thematique/logistique-1222/nominations-2181">Nominations</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35442"><a href="https://www.ecommercemag.fr/thematique/logistique-1222/prestataire-logistique-2178">Prestataire Logistique</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35443"><a href="https://www.ecommercemag.fr/thematique/logistique-1222/strategie-logistique-2177">Stratégie Logistique</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35444"><a href="https://www.ecommercemag.fr/thematique/logistique-1222/veille-tribune-2183">Veille & Tribune</a></li>
<li class="menu-item voir-tous menu-item-custom_35436"><a href="https://www.ecommercemag.fr/thematique/logistique-1222">Voir tous les articles Logistique</a></li>
</ul>
</li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35445"><a href="https://www.ecommercemag.fr/thematique/data-room-1223">Data room</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-has-children menu-item-35446"><a href="https://www.ecommercemag.fr/thematique/techno-ux-1226">Techno & UX</a>
<ul class="sub-menu">
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35447"><a href="https://www.ecommercemag.fr/thematique/techno-ux-1226/barometre-etude-2193">Baromètre & Etude</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35448"><a href="https://www.ecommercemag.fr/thematique/techno-ux-1226/data-2190">Data</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35449"><a href="https://www.ecommercemag.fr/thematique/techno-ux-1226/nominations-2192">Nominations</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35450"><a href="https://www.ecommercemag.fr/thematique/techno-ux-1226/service-client-2191">Service client</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35451"><a href="https://www.ecommercemag.fr/thematique/techno-ux-1226/solutions-2189">Solutions</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35452"><a href="https://www.ecommercemag.fr/thematique/techno-ux-1226/veille-tribune-2199">Veille & Tribune</a></li>
<li class="menu-item voir-tous menu-item-custom_35446"><a href="https://www.ecommercemag.fr/thematique/techno-ux-1226">Voir tous les articles Techno & UX</a></li>
</ul>
</li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-has-children menu-item-35454"><a href="https://www.ecommercemag.fr/thematique/talents-1292">Talents</a>
<ul class="sub-menu">
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35455"><a href="https://www.ecommercemag.fr/thematique/talents-1292/formations-2195">Formations</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35456"><a href="https://www.ecommercemag.fr/thematique/talents-1292/opinion-tribune-2198">Opinion & Tribune</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35457"><a href="https://www.ecommercemag.fr/thematique/talents-1292/prix-distinctions-2196">Prix et distinctions</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35458"><a href="https://www.ecommercemag.fr/thematique/talents-1292/salaires-profils-2194">Salaires & Profils</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35459"><a href="https://www.ecommercemag.fr/thematique/talents-1292/vie-associations-2197">Vie des associations</a></li>
<li class="menu-item voir-tous menu-item-custom_35454"><a href="https://www.ecommercemag.fr/thematique/talents-1292">Voir tous les articles Talents</a></li>
</ul>
</li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-has-children menu-item-35461"><a href="https://www.ecommercemag.fr/thematique/paiements-1291">Paiements</a>
<ul class="sub-menu">
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35462"><a href="https://www.ecommercemag.fr/thematique/paiements-1291/barometre-etude-2187">Baromètre & Etude</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35463"><a href="https://www.ecommercemag.fr/thematique/paiements-1291/nominations-2186">Nominations</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35464"><a href="https://www.ecommercemag.fr/thematique/paiements-1291/reglementation-2185">Règlementation</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35465"><a href="https://www.ecommercemag.fr/thematique/paiements-1291/solutions-paiement-2184">Solutions de paiement</a></li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35466"><a href="https://www.ecommercemag.fr/thematique/paiements-1291/veille-tribune-2188">Veille & Tribune</a></li>
<li class="menu-item voir-tous menu-item-custom_35461"><a href="https://www.ecommercemag.fr/thematique/paiements-1291">Voir tous les articles Paiements</a></li>
</ul>
</li>
<li class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-35468"><a href="https://www.ecommercemag.fr/thematique/green-1346">Ecommerce Green</a></li>
</ul>
</div>
</nav>
</header>
<div class="btn-abo-fixed">
<a class="abo-nl" href="https://subscriber.ecommercemag.fr/profile/new-profile-1.php?continue=http%3A%2F%2Fwww.ecommercemag.fr%2F&continue_label=Silicon&utm_source=kamino-newsletter-top"> <img src="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/refonte_v2/images/email.png" alt="" width="24" height="24"> </a>
</div>
<div id="page" class="hfeed site">
<div id="main" class="wrapper clearfix">
<script type="text/javascript" id="MOBILE_BANNER-1">var screensize = document.documentElement.clientWidth;if (screensize < 1800) {var minscreenwidth = "1280";} else {var minscreenwidth = "1920";}var u_company = "n/a";var u_job_description = "n/a";var u_company_size = "n/a";var u_industry = "n/a";var scr = document.getElementById("MOBILE_BANNER-1");var device = "mobile";if(dfp_device_view == device || device == "all" ){var slot_div = document.createElement("div");slot_div.setAttribute("id", "div-gpt-ad-MOBILE_BANNER-1");slot_div.setAttribute("class", "lazyload-ad dfp_ad div-gpt-ad-MOBILE_BANNER-1 mobile");slot_div.setAttribute("height", "0");var word = "Publicité";if(word != ""){var slot_word_div = document.createElement("div");slot_word_div.setAttribute("class", "dfp_word");slot_word_div.innerHTML = word;slot_div.appendChild(slot_word_div);}scr.parentNode.insertBefore(slot_div, scr.nextSibling);googletag.cmd.push(function() {var infinite_scroll = false;if("" != ""){infinite_scroll = true;if(hutt_original_page_id != ""){hutt_original_page_id = "";hutt_defineSlot_slot_object_infinite_scroll = [];}}var slot = googletag.defineSlot("/21776091245/ecommercemag-fr/homepage",[320, 50], "div-gpt-ad-MOBILE_BANNER-1").setTargeting("pos", 1).setTargeting("min_width", minscreenwidth).setTargeting("job_description", u_job_description).setTargeting("company_size", u_company_size).setTargeting("industry", u_industry).setTargeting("company", u_company).addService(googletag.pubads());if(infinite_scroll == true){hutt_defineSlot_slot_object_infinite_scroll.push( slot );}var size = "[320, 50]";size = size.replace(/\s+/g, "");hutt_defineSlot["div-gpt-ad-MOBILE_BANNER-1"] = {};hutt_defineSlot["div-gpt-ad-MOBILE_BANNER-1"]["size"] = size;hutt_defineSlot_slot_object["div-gpt-ad-MOBILE_BANNER-1"] = {};hutt_defineSlot_slot_object["div-gpt-ad-MOBILE_BANNER-1"]["slot"] = slot;googletag.pubads().enableSingleRequest();googletag.pubads().collapseEmptyDivs();googletag.pubads().disableInitialLoad();googletag.enableServices();googletag.display("div-gpt-ad-MOBILE_BANNER-1");});}</script><script type="text/javascript" id="DESKTOP_MEGA-1">var screensize = document.documentElement.clientWidth;if (screensize < 1800) {var minscreenwidth = "1280";} else {var minscreenwidth = "1920";}var u_company = "n/a";var u_job_description = "n/a";var u_company_size = "n/a";var u_industry = "n/a";var scr = document.getElementById("DESKTOP_MEGA-1");var device = "desktop";if(dfp_device_view == device || device == "all" ){var slot_div = document.createElement("div");slot_div.setAttribute("id", "div-gpt-ad-DESKTOP_MEGA-1");slot_div.setAttribute("class", "lazyload-ad dfp_ad div-gpt-ad-DESKTOP_MEGA-1 desktop");slot_div.setAttribute("height", "0");var word = "Publicité";if(word != ""){var slot_word_div = document.createElement("div");slot_word_div.setAttribute("class", "dfp_word");slot_word_div.innerHTML = word;slot_div.appendChild(slot_word_div);}scr.parentNode.insertBefore(slot_div, scr.nextSibling);googletag.cmd.push(function() {var infinite_scroll = false;if("" != ""){infinite_scroll = true;if(hutt_original_page_id != ""){hutt_original_page_id = "";hutt_defineSlot_slot_object_infinite_scroll = [];}}var slot = googletag.defineSlot("/21776091245/ecommercemag-fr/homepage",[[1000,200],[970,250],[728,90]], "div-gpt-ad-DESKTOP_MEGA-1").setTargeting("pos", 1).setTargeting("min_width", minscreenwidth).setTargeting("job_description", u_job_description).setTargeting("company_size", u_company_size).setTargeting("industry", u_industry).setTargeting("company", u_company).addService(googletag.pubads());var mapping = googletag.sizeMapping().addSize([1024,0], [[1000,200],[970,250],[728,90]]).addSize([800,0], [728,90]).addSize([468,0], [[320,50],[300,250]]).addSize([300,0], [300,250]).addSize([0,0], []).build(); slot.defineSizeMapping(mapping);if(infinite_scroll == true){hutt_defineSlot_slot_object_infinite_scroll.push( slot );}var size = "[[1000,200],[970,250],[728,90]]";size = size.replace(/\s+/g, "");hutt_defineSlot["div-gpt-ad-DESKTOP_MEGA-1"] = {};hutt_defineSlot["div-gpt-ad-DESKTOP_MEGA-1"]["size"] = size;hutt_defineSlot_slot_object["div-gpt-ad-DESKTOP_MEGA-1"] = {};hutt_defineSlot_slot_object["div-gpt-ad-DESKTOP_MEGA-1"]["slot"] = slot;googletag.pubads().enableSingleRequest();googletag.pubads().collapseEmptyDivs();googletag.pubads().disableInitialLoad();googletag.enableServices();googletag.display("div-gpt-ad-DESKTOP_MEGA-1");});}</script><section id="nav_menu-3" class="widget_nav_menu en-ce-moment"><h2 class="widget-title">EN CE MOMENT</h2><div class="menu-en-ce-moment-container"><ul id="menu-en-ce-moment" class="menu"><li id="menu-item-52498" class="menu-item menu-item-type-taxonomy menu-item-object-category menu-item-52498"><a href="https://www.ecommercemag.fr/thematique/retail-1220/interview-2164">#Leaders du retail</a></li>
<li id="menu-item-52499" class="menu-item menu-item-type-taxonomy menu-item-object-post_tag menu-item-52499"><a href="https://www.ecommercemag.fr/tags/10-idees-retail-experience-client/183163">#10 idées retail et expérience client</a></li>
<li id="menu-item-52500" class="menu-item menu-item-type-taxonomy menu-item-object-post_tag menu-item-52500"><a href="https://www.ecommercemag.fr/tags/logistique/266">#Logistique</a></li>
<li id="menu-item-53703" class="menu-item menu-item-type-taxonomy menu-item-object-post_tag menu-item-53703"><a href="https://www.ecommercemag.fr/tag/impulse-2035">#Impulse 2035</a></li>
</ul></div></section><section id="kamino_top_stories_widget-1" class="widget_kamino_top_stories_widget a-la-une"><h2 class="widget-title">À la Une </h2> <div class="top-stories">
<div class="col-66 grid-684">
<article id="post-58760" class="first post-58760 post type-post status-publish format-standard has-post-thumbnail hentry category-retail-1220 category-strategie-retail-2163 tag-annabelle-serres tag-nicolas-diacono tag-nrf-retails-big-show-europe tag-tiktok-shop">
<figure>
<a href="https://www.ecommercemag.fr/retail-1220/strategie-retail-2163/tiktok-shop-le-rouleau-compresseur-secoue-leurope-58760" title="" rel="bookmark">
<img width="300" height="225" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-top-stories size-top-stories lazy-load wp-post-image" alt="TikTok Shop" decoding="async" fetchpriority="high" sizes="(max-width: 300px) 100vw, 300px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/07/tiktok-shop-commerce-social-debarque-france-F-300x225.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/07/tiktok-shop-commerce-social-debarque-france-F-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tiktok-shop-commerce-social-debarque-france-F-1024x771.jpg 1024w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tiktok-shop-commerce-social-debarque-france-F-768x578.jpg 768w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tiktok-shop-commerce-social-debarque-france-F-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tiktok-shop-commerce-social-debarque-france-F-684x513.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tiktok-shop-commerce-social-debarque-france-F-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tiktok-shop-commerce-social-debarque-france-F-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tiktok-shop-commerce-social-debarque-france-F-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tiktok-shop-commerce-social-debarque-france-F-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tiktok-shop-commerce-social-debarque-france-F-600x450.jpg 600w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tiktok-shop-commerce-social-debarque-france-F.jpg 1300w" /> </a>
</figure>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/retail-1220" title = "actualités Retail" >#Retail </a>
</div> <a href="https://www.ecommercemag.fr/retail-1220/strategie-retail-2163/tiktok-shop-le-rouleau-compresseur-secoue-leurope-58760">
<h3 class="entry-title">
TikTok Shop : le rouleau compresseur secoue l'Europe </h3>
<div class="entry-content">
Un an après son déploiement européen, TikTok Shop bouscule les codes du... </div>
</a>
<div class="entry-footer">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">Jérôme Pouponnot</span>
</span>
<span class="post-time">
5 min </span>
</div>
</header>
</article><article id="post-58787" class="secondary post-58787 post type-post status-publish format-standard has-post-thumbnail hentry category-retail-1220 category-veille-tribune-2169 tag-fast-fashion-151064 tag-introductions-en-bourse-29096 tag-shein-264783">
<figure>
<a href="https://www.ecommercemag.fr/retail-1220/shein-en-bourse-comment-le-geant-de-la-mode-en-ligne-veut-accelerer-sa-croissance-mondiale-58787" title="" rel="bookmark">
<img width="300" height="225" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-top-stories size-top-stories lazy-load wp-post-image" alt="" decoding="async" sizes="(max-width: 300px) 100vw, 300px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2025/08/Les-idees-retail-experience-client-fevrier-Shein-devoile-ambitions-ogre-9-F-300x225.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2025/08/Les-idees-retail-experience-client-fevrier-Shein-devoile-ambitions-ogre-9-F-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Les-idees-retail-experience-client-fevrier-Shein-devoile-ambitions-ogre-9-F-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Les-idees-retail-experience-client-fevrier-Shein-devoile-ambitions-ogre-9-F-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Les-idees-retail-experience-client-fevrier-Shein-devoile-ambitions-ogre-9-F-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Les-idees-retail-experience-client-fevrier-Shein-devoile-ambitions-ogre-9-F-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Les-idees-retail-experience-client-fevrier-Shein-devoile-ambitions-ogre-9-F-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Les-idees-retail-experience-client-fevrier-Shein-devoile-ambitions-ogre-9-F-600x450.jpg 600w" /> </a>
</figure>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/retail-1220" title = "actualités Retail" >#Retail </a>
</div> <a href="https://www.ecommercemag.fr/retail-1220/shein-en-bourse-comment-le-geant-de-la-mode-en-ligne-veut-accelerer-sa-croissance-mondiale-58787">
<h3 class="entry-title">
Shein en Bourse : comment le géant de la mode en ligne veut... </h3>
</a>
</header>
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-" style="font-weight: bold;">
Par <span class="author-name">Elsa Guerin</span>
</span>
<span class="post-time">
2 min </span>
</footer>
</article><article id="post-58753" class="secondary post-58753 post type-post status-publish format-standard has-post-thumbnail hentry category-barometre-etude-2193 category-techno-ux-1226 tag-ia-200960 tag-idealo tag-kantar-201932">
<figure>
<a href="https://www.ecommercemag.fr/techno-ux-1226/les-francais-boudent-la-delegation-totale-a-lia-58753" title="" rel="bookmark">
<img width="300" height="225" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-top-stories size-top-stories lazy-load wp-post-image" alt="Shopping" decoding="async" sizes="(max-width: 300px) 100vw, 300px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/07/Shopping-300x225.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/07/Shopping-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Shopping-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Shopping-684x513.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Shopping-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Shopping-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Shopping-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Shopping-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Shopping-600x450.jpg 600w" /> </a>
</figure>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/retail-1220/barometre-etude-2168" title = "actualités Baromètre & Etude" >#Baromètre & Etude </a>
</div> <a href="https://www.ecommercemag.fr/techno-ux-1226/les-francais-boudent-la-delegation-totale-a-lia-58753">
<h3 class="entry-title">
Les Français boudent la délégation totale à l'IA </h3>
</a>
</header>
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-" style="font-weight: bold;">
Par <span class="author-name">Jérôme Pouponnot</span>
</span>
<span class="post-time">
3 min </span>
</footer>
</article><article id="post-58706" class="secondary post-58706 post type-post status-publish format-standard has-post-thumbnail hentry category-data-2190 category-techno-ux-1226 tag-alliance-du-commerce tag-intelligence-artificielle-264181 tag-retail-28882 tag-transformation-97104">
<figure>
<a href="https://www.ecommercemag.fr/techno-ux-1226/data-2190/alliance-du-commerce-comment-lia-redessine-deja-le-commerce-francais-58706" title="" rel="bookmark">
<img width="300" height="225" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-top-stories size-top-stories lazy-load wp-post-image" alt="" decoding="async" sizes="(max-width: 300px) 100vw, 300px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/07/IMG_3501-300x225.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/07/IMG_3501-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/IMG_3501-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/IMG_3501-684x513.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/IMG_3501-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/IMG_3501-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/IMG_3501-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/IMG_3501-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/IMG_3501-600x450.jpg 600w" /> </a>
</figure>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/techno-ux-1226/data-2190" title = "actualités Data" >#Data </a>
</div> <a href="https://www.ecommercemag.fr/techno-ux-1226/data-2190/alliance-du-commerce-comment-lia-redessine-deja-le-commerce-francais-58706">
<h3 class="entry-title">
Alliance du commerce : comment l'IA redessine déjà l'e-commerce... </h3>
</a>
</header>
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-" style="font-weight: bold;">
Par <span class="author-name">Justine NORMANT</span>
</span>
<span class="post-time">
6 min </span>
</footer>
</article> </div>
<div class="col-33 grid-336"><script type="text/javascript" id="DESKTOP_MPU-1">var screensize = document.documentElement.clientWidth;if (screensize < 1800) {var minscreenwidth = "1280";} else {var minscreenwidth = "1920";}var u_company = "n/a";var u_job_description = "n/a";var u_company_size = "n/a";var u_industry = "n/a";var scr = document.getElementById("DESKTOP_MPU-1");var device = "desktop";if(dfp_device_view == device || device == "all" ){var slot_div = document.createElement("div");slot_div.setAttribute("id", "div-gpt-ad-DESKTOP_MPU-1");slot_div.setAttribute("class", "lazyload-ad dfp_ad div-gpt-ad-DESKTOP_MPU-1 desktop");slot_div.setAttribute("height", "0");var word = "Publicité";if(word != ""){var slot_word_div = document.createElement("div");slot_word_div.setAttribute("class", "dfp_word");slot_word_div.innerHTML = word;slot_div.appendChild(slot_word_div);}scr.parentNode.insertBefore(slot_div, scr.nextSibling);googletag.cmd.push(function() {var infinite_scroll = false;if("" != ""){infinite_scroll = true;if(hutt_original_page_id != ""){hutt_original_page_id = "";hutt_defineSlot_slot_object_infinite_scroll = [];}}var slot = googletag.defineSlot("/21776091245/ecommercemag-fr/homepage",[[300, 250], [300, 600]], "div-gpt-ad-DESKTOP_MPU-1").setTargeting("pos", 1).setTargeting("min_width", minscreenwidth).setTargeting("job_description", u_job_description).setTargeting("company_size", u_company_size).setTargeting("industry", u_industry).setTargeting("company", u_company).addService(googletag.pubads());var mapping = googletag.sizeMapping().addSize([1024,0], [[300, 250], [300, 600]]).addSize([800,0], [[300, 250], [300, 600]]).addSize([468,0], [[300, 250], [300, 600],[320,50]]).addSize([320,0], [[300, 250], [300, 600],[320,50]]).addSize([300,0], [[300, 250], [300, 600]]).addSize([0,0], []).build(); slot.defineSizeMapping(mapping);if(infinite_scroll == true){hutt_defineSlot_slot_object_infinite_scroll.push( slot );}var size = "[[300, 250], [300, 600]]";size = size.replace(/\s+/g, "");hutt_defineSlot["div-gpt-ad-DESKTOP_MPU-1"] = {};hutt_defineSlot["div-gpt-ad-DESKTOP_MPU-1"]["size"] = size;hutt_defineSlot_slot_object["div-gpt-ad-DESKTOP_MPU-1"] = {};hutt_defineSlot_slot_object["div-gpt-ad-DESKTOP_MPU-1"]["slot"] = slot;googletag.pubads().enableSingleRequest();googletag.pubads().collapseEmptyDivs();googletag.pubads().disableInitialLoad();googletag.enableServices();googletag.display("div-gpt-ad-DESKTOP_MPU-1");});}</script></div> </div>
</section><script type="text/javascript" id="MOBILE_MPU-4">var screensize = document.documentElement.clientWidth;if (screensize < 1800) {var minscreenwidth = "1280";} else {var minscreenwidth = "1920";}var u_company = "n/a";var u_job_description = "n/a";var u_company_size = "n/a";var u_industry = "n/a";var scr = document.getElementById("MOBILE_MPU-4");var device = "mobile";if(dfp_device_view == device || device == "all" ){var slot_div = document.createElement("div");slot_div.setAttribute("id", "div-gpt-ad-MOBILE_MPU-4");slot_div.setAttribute("class", "lazyload-ad dfp_ad div-gpt-ad-MOBILE_MPU-4 mobile");slot_div.setAttribute("height", "0");var word = "";if(word != ""){var slot_word_div = document.createElement("div");slot_word_div.setAttribute("class", "dfp_word");slot_word_div.innerHTML = word;slot_div.appendChild(slot_word_div);}scr.parentNode.insertBefore(slot_div, scr.nextSibling);googletag.cmd.push(function() {var infinite_scroll = false;if("" != ""){infinite_scroll = true;if(hutt_original_page_id != ""){hutt_original_page_id = "";hutt_defineSlot_slot_object_infinite_scroll = [];}}var slot = googletag.defineSlot("/21776091245/ecommercemag-fr/homepage",[300, 250], "div-gpt-ad-MOBILE_MPU-4").setTargeting("pos", 4).setTargeting("min_width", minscreenwidth).setTargeting("job_description", u_job_description).setTargeting("company_size", u_company_size).setTargeting("industry", u_industry).setTargeting("company", u_company).addService(googletag.pubads());if(infinite_scroll == true){hutt_defineSlot_slot_object_infinite_scroll.push( slot );}var size = "[300, 250]";size = size.replace(/\s+/g, "");hutt_defineSlot["div-gpt-ad-MOBILE_MPU-4"] = {};hutt_defineSlot["div-gpt-ad-MOBILE_MPU-4"]["size"] = size;hutt_defineSlot_slot_object["div-gpt-ad-MOBILE_MPU-4"] = {};hutt_defineSlot_slot_object["div-gpt-ad-MOBILE_MPU-4"]["slot"] = slot;googletag.pubads().enableSingleRequest();googletag.pubads().collapseEmptyDivs();googletag.pubads().disableInitialLoad();googletag.enableServices();googletag.display("div-gpt-ad-MOBILE_MPU-4");});}</script><section id="kamino_listing_posts_widget-1" class="article widget_kamino_listing_posts_widget dernieres-actualites"><h2 class="widget-title">Dernières actualités</h2><div class="col-66 grid-684">
<article id="post-58716" class="post-58716 post type-post status-publish format-standard has-post-thumbnail hentry category-logistique-1222 category-veille-tribune-2183 tag-amazon-757 tag-dernier-kilometre tag-pick-and-smile" >
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/logistique-1222/veille-tribune-2183/pick-and-smile-sallie-a-amazon-pour-sa-logistique-urbaine-58716" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="Pick and Smile" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/07/Pick-and-Smile-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/07/Pick-and-Smile-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Pick-and-Smile-684x513.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Pick-and-Smile-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Pick-and-Smile-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Pick-and-Smile-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Pick-and-Smile-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Pick-and-Smile-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Pick-and-Smile-600x450.jpg 600w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/start-up-30401/logistique-30403" title = "actualités Logistique" >#Logistique </a>
</div> <h3 class="entry-title">
<a href="https://www.ecommercemag.fr/logistique-1222/veille-tribune-2183/pick-and-smile-sallie-a-amazon-pour-sa-logistique-urbaine-58716" title="Pick and Smile s’allie à Amazon pour sa logistique urbaine" rel="bookmark">
Pick and Smile s’allie à Amazon pour sa logistique urbaine </a>
</h3>
<div class="entry-content">
<p>
Pick and Smile annonce un partenariat stratégique avec Amazon en France avec l'ouverture de son premier point Amazon Counter. Une collaboration importante pour le spécialiste des micro-hubs urbains qui, après une année 2025 record, entend concilier croissance du réseau et logistique du dernier kilomètre décarboné. </p>
</div>
</header>
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">
Jérôme Pouponnot </span>
</span>
<span class="post-time">
2 min </span>
</footer>
</section>
</article>
<article id="post-58744" class="post-58744 post type-post status-publish format-standard has-post-thumbnail hentry category-retail-1220 category-strategie-retail-2163 tag-amazon-757 tag-castorama-168951 tag-marketplace-33364" >
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/retail-1220/castorama-sinstalle-sur-amazon-58744" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="Castorama" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2025/08/Kingfisher-restructurer-Castorama-F-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2025/08/Kingfisher-restructurer-Castorama-F-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Kingfisher-restructurer-Castorama-F-684x513.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Kingfisher-restructurer-Castorama-F-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Kingfisher-restructurer-Castorama-F-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Kingfisher-restructurer-Castorama-F-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Kingfisher-restructurer-Castorama-F-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Kingfisher-restructurer-Castorama-F-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Kingfisher-restructurer-Castorama-F-600x450.jpg 600w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/retail-1220" title = "actualités Retail" >#Retail </a>
</div> <h3 class="entry-title">
<a href="https://www.ecommercemag.fr/retail-1220/castorama-sinstalle-sur-amazon-58744" title="Castorama s'installe sur Amazon" rel="bookmark">
Castorama s'installe sur Amazon </a>
</h3>
<div class="entry-content">
<p>
Deux ans après le lancement de sa propre marketplace, Castorama créé la surprise en ouvrant une boutique officielle sur Amazon France. Fort d'une croissance numérique au premier trimestre 2026, le groupe Kingfisher déploie ses marques propres sur la célèbre place de marché pour capter de nouvelles audiences. </p>
</div>
</header>
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">
Jérôme Pouponnot </span>
</span>
<span class="post-time">
2 min </span>
</footer>
</section>
</article>
<article id="post-58680" class="post-58680 diaporamas type-diaporamas status-publish has-post-thumbnail hentry category-prix-et-distinctions-2196 category-talents-1292 tag-prix-35471 tag-remise-de-prix-167984 tag-trophees-e-commerce-33549" >
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/diaporamas/tec26-decouvrez-les-laureats-de-la-20e-edition-des-trophees-e-commerce-par-categorie" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/07/tout-le-monde-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/07/tout-le-monde-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tout-le-monde-684x513.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tout-le-monde-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tout-le-monde-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tout-le-monde-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tout-le-monde-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tout-le-monde-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tout-le-monde-600x450.jpg 600w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/talents-1292/prix-distinctions-2196" title = "actualités Prix et distinctions" >#Prix et distinctions </a>
</div> <h3 class="entry-title">
<a href="https://www.ecommercemag.fr/diaporamas/tec26-decouvrez-les-laureats-de-la-20e-edition-des-trophees-e-commerce-par-categorie" title="[TEC26] Découvrez les lauréats de la 20e édition des Trophées E-commerce par catégorie" rel="bookmark">
[TEC26] Découvrez les lauréats de la 20e édition des Trophées... </a>
</h3>
<div class="entry-content">
<p>
La 20e édition des Trophées E-commerce a récompensé, le mardi 7 juillet, les entreprises ayant porté des projets marquants dans leurs différents secteurs de compétences. Découvrez en images les gagnants par catégorie. </p>
</div>
</header>
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">
La rédaction </span>
</span>
<span class="post-time">
1 min </span>
</footer>
</section>
</article>
<article id="post-58670" class="post-58670 diaporamas type-diaporamas status-publish has-post-thumbnail hentry category-prix-et-distinctions-2196 category-talents-1292 tag-manutan-132273 tag-prix-35471 tag-trophees-e-commerce-33549" >
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/diaporamas/tec26-pierre-olivier-brial-est-nomme-personnalite-e-commerce-de-lannee-2026" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/07/photo-trophe-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/07/photo-trophe-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/photo-trophe-684x513.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/photo-trophe-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/photo-trophe-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/photo-trophe-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/photo-trophe-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/photo-trophe-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/photo-trophe-600x450.jpg 600w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/talents-1292/prix-distinctions-2196" title = "actualités Prix et distinctions" >#Prix et distinctions </a>
</div> <h3 class="entry-title">
<a href="https://www.ecommercemag.fr/diaporamas/tec26-pierre-olivier-brial-est-nomme-personnalite-e-commerce-de-lannee-2026" title="[TEC26] Pierre-Olivier Brial est nommé Personnalité E-commerce de l'année 2026" rel="bookmark">
[TEC26] Pierre-Olivier Brial est nommé Personnalité E-commerce de... </a>
</h3>
<div class="entry-content">
<p>
Pour la 20e édition des Trophées E-commerce, Pierre-Olivier Brial remporte le Trophée Or, catégorie Personnalité E-commerce de l’année 2026. Découvrez le podium complet de cette catégorie. </p>
</div>
</header>
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">
La rédaction </span>
</span>
<span class="post-time">
3 min </span>
</footer>
</section>
</article>
<article id="post-58699" class="post-58699 post type-post status-publish format-standard has-post-thumbnail hentry category-logistique-1222 category-veille-tribune-2183 tag-dernier-kilometre tag-gls-france tag-livraison-29860 tag-opinionway-1227" >
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/logistique-1222/dernier-kilometre-le-cout-de-la-livraison-freine-les-achats-58699" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="GLS France" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/07/GLS-France_2-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/07/GLS-France_2-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/GLS-France_2-684x513.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/GLS-France_2-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/GLS-France_2-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/GLS-France_2-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/GLS-France_2-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/GLS-France_2-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/GLS-France_2-600x450.jpg 600w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/start-up-30401/logistique-30403" title = "actualités Logistique" >#Logistique </a>
</div> <h3 class="entry-title">
<a href="https://www.ecommercemag.fr/logistique-1222/dernier-kilometre-le-cout-de-la-livraison-freine-les-achats-58699" title="Dernier kilomètre : le coût de la livraison freine les achats" rel="bookmark">
Dernier kilomètre : le coût de la livraison freine les achats </a>
</h3>
<div class="entry-content">
<p>
Si le commerce en ligne progresse, les consommateurs durcissent leurs exigences sur la phase finale du parcours d'achat. Entre tarifs jugés excessifs et incidents récurrents, une enquête OpinionWay réalisée pour GLS France montre les points de friction d'un modèle en tension, oscillant entre soif de praticité et impératifs budgétaires. </p>
</div>
</header>
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">
Jérôme Pouponnot </span>
</span>
<span class="post-time">
2 min </span>
</footer>
</section>
</article>
<article id="post-58659" class="post-58659 post type-post status-publish format-standard has-post-thumbnail hentry category-logistique-1222 category-veille-tribune-2183 tag-blondel tag-robotique-28477 tag-rockyone tag-xyz-robotics" >
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/logistique-1222/blondel-investit-25-millions-dans-la-robotique-logistique-58659" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="Blondel" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/07/Blondel-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/07/Blondel-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Blondel-684x510.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Blondel-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Blondel-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Blondel-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Blondel-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Blondel-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Blondel-600x450.jpg 600w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/start-up-30401/logistique-30403" title = "actualités Logistique" >#Logistique </a>
</div> <h3 class="entry-title">
<a href="https://www.ecommercemag.fr/logistique-1222/blondel-investit-25-millions-dans-la-robotique-logistique-58659" title="Blondel investit 2,5 millions dans la robotique logistique" rel="bookmark">
Blondel investit 2,5 millions dans la robotique logistique </a>
</h3>
<div class="entry-content">
<p>
Pour gérer des flux de plus en plus instables, le Groupe Blondel injecte 2,5 millions d’euros dans l’automatisation de sa branche logistique d'ici 2027. Entre robots bi-bras et intelligence artificielle, le prestataire nordiste compte sur sa technologie pour épauler ses équipes et gagner en réactivité. </p>
</div>
</header>
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">
Jérôme Pouponnot </span>
</span>
<span class="post-time">
3 min </span>
</footer>
</section>
</article></div><div class="col-33 grid-336"><script type="text/javascript" id="DESKTOP_MPU-2">var screensize = document.documentElement.clientWidth;if (screensize < 1800) {var minscreenwidth = "1280";} else {var minscreenwidth = "1920";}var u_company = "n/a";var u_job_description = "n/a";var u_company_size = "n/a";var u_industry = "n/a";var scr = document.getElementById("DESKTOP_MPU-2");var device = "desktop";if(dfp_device_view == device || device == "all" ){var slot_div = document.createElement("div");slot_div.setAttribute("id", "div-gpt-ad-DESKTOP_MPU-2");slot_div.setAttribute("class", "lazyload-ad dfp_ad div-gpt-ad-DESKTOP_MPU-2 desktop");slot_div.setAttribute("height", "0");var word = "Publicité";if(word != ""){var slot_word_div = document.createElement("div");slot_word_div.setAttribute("class", "dfp_word");slot_word_div.innerHTML = word;slot_div.appendChild(slot_word_div);}scr.parentNode.insertBefore(slot_div, scr.nextSibling);googletag.cmd.push(function() {var infinite_scroll = false;if("" != ""){infinite_scroll = true;if(hutt_original_page_id != ""){hutt_original_page_id = "";hutt_defineSlot_slot_object_infinite_scroll = [];}}var slot = googletag.defineSlot("/21776091245/ecommercemag-fr/homepage",[[300, 250], [300, 600]], "div-gpt-ad-DESKTOP_MPU-2").setTargeting("pos", 2).setTargeting("min_width", minscreenwidth).setTargeting("job_description", u_job_description).setTargeting("company_size", u_company_size).setTargeting("industry", u_industry).setTargeting("company", u_company).addService(googletag.pubads());var mapping = googletag.sizeMapping().addSize([1024,0], [[300, 250], [300, 600]]).addSize([800,0], [[300, 250], [300, 600]]).addSize([468,0], [[300, 250], [300, 600],[320,50]]).addSize([320,0], [[300, 250], [300, 600],[320,50]]).addSize([300,0], [[300, 250], [300, 600]]).addSize([0,0], []).build(); slot.defineSizeMapping(mapping);if(infinite_scroll == true){hutt_defineSlot_slot_object_infinite_scroll.push( slot );}var size = "[[300, 250], [300, 600]]";size = size.replace(/\s+/g, "");hutt_defineSlot["div-gpt-ad-DESKTOP_MPU-2"] = {};hutt_defineSlot["div-gpt-ad-DESKTOP_MPU-2"]["size"] = size;hutt_defineSlot_slot_object["div-gpt-ad-DESKTOP_MPU-2"] = {};hutt_defineSlot_slot_object["div-gpt-ad-DESKTOP_MPU-2"]["slot"] = slot;googletag.pubads().enableSingleRequest();googletag.pubads().collapseEmptyDivs();googletag.pubads().disableInitialLoad();googletag.enableServices();googletag.display("div-gpt-ad-DESKTOP_MPU-2");});}</script></div><div class="more-post"><a href="https://www.ecommercemag.fr/archive/2">Voir toutes les actualités </a></div></section><section id="kamino_listing_whitepapers_widget-2" class="whitepaper widget_kamino_listing_whitepapers_widget livres-blancs"><h2 class="widget-title"><a href="//ressources.ecommercemag.fr">Livres blancs</a></h2><div class="listing_whitepapers"><article id="topwhitepaper-236" class="whitepaper"><figure><a href="https://ressources.ecommercemag.fr/resource/roi-et-creation-de-valeur-la-logistique-comme-levier-strategique" rel="bookmark"><img width="67" height="auto" class="lazy-load" data-src="https://ressources.ecommercemag.fr/wp-content/uploads/2026/06/Visuel-_-LB-DHL.jpg" data-srcset="https://ressources.ecommercemag.fr/wp-content/uploads/2026/06/Visuel-_-LB-DHL.jpg" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw=="></a></figure><section><header class="entry-header"><div class="categorie_title"><a href="https://ressources.ecommercemag.fr/advertiser/dhl">DHL</a></div><h3 class="entry-title"><a href="https://ressources.ecommercemag.fr/resource/roi-et-creation-de-valeur-la-logistique-comme-levier-strategique" rel="bookmark">ROI et création de valeur : la logistique comme levier stratégique</a></h3><div class="entry-excerpt">Découvrez dans ce Livre Blanc DHL Express les leviers pour faire de votre logistique un véritable...</div><div class="entry-download"><a href="https://ressources.ecommercemag.fr/resource/roi-et-creation-de-valeur-la-logistique-comme-levier-strategique" class="link-download">Télécharger</a></div></header></section></article><article id="topwhitepaper-149" class="whitepaper"><figure><a href="https://ressources.ecommercemag.fr/resource/e-logistique-e-commerce-2026-ia-data-omnicanal" rel="bookmark"><img width="67" height="auto" class="lazy-load" data-src="https://ressources.ecommercemag.fr/wp-content/uploads/2026/01/200x270_elico_blondel_lb.png" data-srcset="https://ressources.ecommercemag.fr/wp-content/uploads/2026/01/200x270_elico_blondel_lb.png" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw=="></a></figure><section><header class="entry-header"><div class="categorie_title"><a href="https://ressources.ecommercemag.fr/advertiser/elico-e-commerce">Elico e-commerce</a></div><h3 class="entry-title"><a href="https://ressources.ecommercemag.fr/resource/e-logistique-e-commerce-2026-ia-data-omnicanal" rel="bookmark">E-logistique e-commerce 2026 : IA, data, omnicanal</a></h3><div class="entry-excerpt">IA, data, omnicanal, social commerce : la e-logistique devient un levier clé de performance pour...</div><div class="entry-download"><a href="https://ressources.ecommercemag.fr/resource/e-logistique-e-commerce-2026-ia-data-omnicanal" class="link-download">Télécharger</a></div></header></section></article><article id="topwhitepaper-128" class="whitepaper secondary"><figure><a href="https://ressources.ecommercemag.fr/resource/lencaissement-un-levier-de-croissance" rel="bookmark"><img width="67" height="auto" class="lazy-load" data-src="https://ressources.ecommercemag.fr/wp-content/uploads/2025/10/Couv-LB_200x270-10.jpg" data-srcset="https://ressources.ecommercemag.fr/wp-content/uploads/2025/10/Couv-LB_200x270-10.jpg" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw=="></a></figure><section><header class="entry-header"><div class="categorie_title"><a href="https://ressources.ecommercemag.fr/advertiser/comarch">COMARCH</a></div><h3 class="entry-title"><a href="https://ressources.ecommercemag.fr/resource/lencaissement-un-levier-de-croissance" rel="bookmark">L'encaissement, un levier de croissance</a></h3><div class="entry-download"><a href="https://ressources.ecommercemag.fr/resource/lencaissement-un-levier-de-croissance" class="link-download">Télécharger</a></div></header></section></article><article id="topwhitepaper-91" class="whitepaper secondary"><figure><a href="https://ressources.ecommercemag.fr/resource/guide-du-paiement-en-plusieurs-fois-edition-2025-un-accelerateur-de-croissance" rel="bookmark"><img width="67" height="auto" class="lazy-load" data-src="https://ressources.ecommercemag.fr/wp-content/uploads/2025/10/COUV-GUIDE2025.jpg" data-srcset="https://ressources.ecommercemag.fr/wp-content/uploads/2025/10/COUV-GUIDE2025.jpg" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw=="></a></figure><section><header class="entry-header"><div class="categorie_title"><a href="https://ressources.ecommercemag.fr/advertiser/floa">FLOA</a></div><h3 class="entry-title"><a href="https://ressources.ecommercemag.fr/resource/guide-du-paiement-en-plusieurs-fois-edition-2025-un-accelerateur-de-croissance" rel="bookmark">Guide du paiement en plusieurs fois édition 2025 : un accélérateur de...</a></h3><div class="entry-download"><a href="https://ressources.ecommercemag.fr/resource/guide-du-paiement-en-plusieurs-fois-edition-2025-un-accelerateur-de-croissance" class="link-download">Télécharger</a></div></header></section></article><article id="topwhitepaper-87" class="whitepaper secondary"><figure><a href="https://ressources.ecommercemag.fr/resource/la-croissance-des-revenus-reinventee-enseignements-pratiques-de-10-leaders-de-leur-secteur" rel="bookmark"><img width="67" height="auto" class="lazy-load" data-src="https://ressources.ecommercemag.fr/wp-content/uploads/2025/10/200x270-11.jpg" data-srcset="https://ressources.ecommercemag.fr/wp-content/uploads/2025/10/200x270-11.jpg" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw=="></a></figure><section><header class="entry-header"><div class="categorie_title"><a href="https://ressources.ecommercemag.fr/advertiser/stripe">Stripe</a></div><h3 class="entry-title"><a href="https://ressources.ecommercemag.fr/resource/la-croissance-des-revenus-reinventee-enseignements-pratiques-de-10-leaders-de-leur-secteur" rel="bookmark">La croissance des revenus réinventée : enseignements pratiques de 10 leaders...</a></h3><div class="entry-download"><a href="https://ressources.ecommercemag.fr/resource/la-croissance-des-revenus-reinventee-enseignements-pratiques-de-10-leaders-de-leur-secteur" class="link-download">Télécharger</a></div></header></section></article><article id="topwhitepaper-83" class="whitepaper secondary"><figure><a href="https://ressources.ecommercemag.fr/resource/indexing-the-ai-economy" rel="bookmark"><img width="67" height="auto" class="lazy-load" data-src="https://ressources.ecommercemag.fr/wp-content/uploads/2025/10/Couv-LB_200x270-9.jpg" data-srcset="https://ressources.ecommercemag.fr/wp-content/uploads/2025/10/Couv-LB_200x270-9.jpg" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw=="></a></figure><section><header class="entry-header"><div class="categorie_title"><a href="https://ressources.ecommercemag.fr/advertiser/stripe">Stripe</a></div><h3 class="entry-title"><a href="https://ressources.ecommercemag.fr/resource/indexing-the-ai-economy" rel="bookmark">Indexing the AI economy</a></h3><div class="entry-download"><a href="https://ressources.ecommercemag.fr/resource/indexing-the-ai-economy" class="link-download">Télécharger</a></div></header></section></article></div><div class="more-post"><a href="https://ressources.ecommercemag.fr">Voir tous les livres blancs</a></div></section><section id="kamino_listing_categories_widget-2" class="article widget_kamino_listing_categories_widget retail"><h2 class="widget-title"><a href="https://www.ecommercemag.fr/thematique/retail-1220">Retail</a></h2><div class="col-66 grid-684"><article id="post-58787" class="post-58787 post type-post status-publish format-standard has-post-thumbnail hentry category-retail-1220 category-veille-tribune-2169 tag-fast-fashion-151064 tag-introductions-en-bourse-29096 tag-shein-264783">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/retail-1220/shein-en-bourse-comment-le-geant-de-la-mode-en-ligne-veut-accelerer-sa-croissance-mondiale-58787" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2025/08/Les-idees-retail-experience-client-fevrier-Shein-devoile-ambitions-ogre-9-F-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2025/08/Les-idees-retail-experience-client-fevrier-Shein-devoile-ambitions-ogre-9-F-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Les-idees-retail-experience-client-fevrier-Shein-devoile-ambitions-ogre-9-F-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Les-idees-retail-experience-client-fevrier-Shein-devoile-ambitions-ogre-9-F-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Les-idees-retail-experience-client-fevrier-Shein-devoile-ambitions-ogre-9-F-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Les-idees-retail-experience-client-fevrier-Shein-devoile-ambitions-ogre-9-F-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Les-idees-retail-experience-client-fevrier-Shein-devoile-ambitions-ogre-9-F-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Les-idees-retail-experience-client-fevrier-Shein-devoile-ambitions-ogre-9-F-600x450.jpg 600w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/retail-1220" title = "actualités Retail" >#Retail </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/retail-1220/shein-en-bourse-comment-le-geant-de-la-mode-en-ligne-veut-accelerer-sa-croissance-mondiale-58787"
title="Shein en Bourse : comment le géant de la mode en ligne veut accélérer sa croissance mondiale"
rel="bookmark">
Shein en Bourse : comment le géant de la mode en ligne veut... </a>
</h3>
<div class="entry-content">
<p>Shein franchit une étape majeure dans son développement. Le géant chinois de la mode en ligne a obtenu l’autorisation nécessaire des autorités chinoises pour poursuivre son projet d’introduction à la Bourse de Hongkong. Cette opération pourrait permettre à l’entreprise de lever plusieurs milliards de dollars et de financer ses prochaines phases de croissance.</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">Elsa Guerin</span>
</span>
<span class="post-time">
2 min </span>
</footer>
</section>
</article><article id="post-58760" class="post-58760 post type-post status-publish format-standard has-post-thumbnail hentry category-retail-1220 category-strategie-retail-2163 tag-annabelle-serres tag-nicolas-diacono tag-nrf-retails-big-show-europe tag-tiktok-shop">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/retail-1220/strategie-retail-2163/tiktok-shop-le-rouleau-compresseur-secoue-leurope-58760" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="TikTok Shop" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/07/tiktok-shop-commerce-social-debarque-france-F-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/07/tiktok-shop-commerce-social-debarque-france-F-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tiktok-shop-commerce-social-debarque-france-F-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tiktok-shop-commerce-social-debarque-france-F-1024x771.jpg 1024w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tiktok-shop-commerce-social-debarque-france-F-768x578.jpg 768w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tiktok-shop-commerce-social-debarque-france-F-684x513.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tiktok-shop-commerce-social-debarque-france-F-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tiktok-shop-commerce-social-debarque-france-F-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tiktok-shop-commerce-social-debarque-france-F-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tiktok-shop-commerce-social-debarque-france-F-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tiktok-shop-commerce-social-debarque-france-F-600x450.jpg 600w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/tiktok-shop-commerce-social-debarque-france-F.jpg 1300w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/retail-1220" title = "actualités Retail" >#Retail </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/retail-1220/strategie-retail-2163/tiktok-shop-le-rouleau-compresseur-secoue-leurope-58760"
title="TikTok Shop : le rouleau compresseur secoue l’Europe"
rel="bookmark">
TikTok Shop : le rouleau compresseur secoue l’Europe </a>
</h3>
<div class="entry-content">
<p>Un an après son déploiement européen, TikTok Shop bouscule les codes du commerce en ligne. Portée par une audience importante et un modèle fondé sur le divertissement, la plateforme capte déjà une part de marché impressionnante en France, redéfinissant les stratégies des marques face aux nouveaux comportements d'achat.</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">Jérôme Pouponnot</span>
</span>
<span class="post-time">
5 min </span>
</footer>
</section>
</article><article id="post-58744" class="post-58744 post type-post status-publish format-standard has-post-thumbnail hentry category-retail-1220 category-strategie-retail-2163 tag-amazon-757 tag-castorama-168951 tag-marketplace-33364">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/retail-1220/castorama-sinstalle-sur-amazon-58744" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="Castorama" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2025/08/Kingfisher-restructurer-Castorama-F-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2025/08/Kingfisher-restructurer-Castorama-F-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Kingfisher-restructurer-Castorama-F-684x513.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Kingfisher-restructurer-Castorama-F-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Kingfisher-restructurer-Castorama-F-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Kingfisher-restructurer-Castorama-F-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Kingfisher-restructurer-Castorama-F-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Kingfisher-restructurer-Castorama-F-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Kingfisher-restructurer-Castorama-F-600x450.jpg 600w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/retail-1220" title = "actualités Retail" >#Retail </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/retail-1220/castorama-sinstalle-sur-amazon-58744"
title="Castorama s’installe sur Amazon"
rel="bookmark">
Castorama s’installe sur Amazon </a>
</h3>
<div class="entry-content">
<p>Deux ans après le lancement de sa propre marketplace, Castorama créé la surprise en ouvrant une boutique officielle sur Amazon France. Fort d'une croissance numérique au premier trimestre 2026, le groupe Kingfisher déploie ses marques propres sur la célèbre place de marché pour capter de nouvelles audiences.</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">Jérôme Pouponnot</span>
</span>
<span class="post-time">
2 min </span>
</footer>
</section>
</article><article id="post-58636" class="post-58636 post type-post status-publish format-standard has-post-thumbnail hentry category-retail-1220 category-strategie-retail-2163 tag-cathy-collart-geiger tag-cave tag-maison-nicolas tag-saint-ouen tag-vin-15813">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/retail-1220/maison-nicolas-un-nouveau-modele-pour-ses-565-caves-58636" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="Maison-Nicolas" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/07/Maison-Nicolas-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/07/Maison-Nicolas-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Maison-Nicolas-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Maison-Nicolas-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Maison-Nicolas-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Maison-Nicolas-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Maison-Nicolas-333x250.jpg 333w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/retail-1220" title = "actualités Retail" >#Retail </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/retail-1220/maison-nicolas-un-nouveau-modele-pour-ses-565-caves-58636"
title="Maison Nicolas : un nouveau modèle pour ses 565 caves"
rel="bookmark">
Maison Nicolas : un nouveau modèle pour ses 565 caves </a>
</h3>
<div class="entry-content">
<p>Avec l’inauguration d’un nouveau point de vente à Saint-Ouen, l'enseigne historique Maison Nicolas entame la mue de son réseau physique. Le caviste adapte son offre et ses services pour capter une nouvelle clientèle, tout en jouant sur l'expérience sensorielle et la convivialité.</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">Jérôme Pouponnot</span>
</span>
<span class="post-time">
3 min </span>
</footer>
</section>
</article><article id="post-58612" class="post-58612 post type-post status-publish format-standard has-post-thumbnail hentry category-retail-1220 category-strategie-retail-2163 category-veille-tribune-2169 tag-commerce-agentique tag-ecommerce-31588 tag-fevad-605">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/retail-1220/grande-assemblee-de-la-fevad-un-e-commerce-solide-face-a-la-montee-en-puissance-de-lia-agentique-58612" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/07/FE614356-E1E1-4889-937B-7A0F2565B6F2-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/07/FE614356-E1E1-4889-937B-7A0F2565B6F2-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/FE614356-E1E1-4889-937B-7A0F2565B6F2-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/FE614356-E1E1-4889-937B-7A0F2565B6F2-1024x768.jpg 1024w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/FE614356-E1E1-4889-937B-7A0F2565B6F2-768x576.jpg 768w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/FE614356-E1E1-4889-937B-7A0F2565B6F2-1536x1152.jpg 1536w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/FE614356-E1E1-4889-937B-7A0F2565B6F2-2048x1536.jpg 2048w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/FE614356-E1E1-4889-937B-7A0F2565B6F2-684x513.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/FE614356-E1E1-4889-937B-7A0F2565B6F2-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/FE614356-E1E1-4889-937B-7A0F2565B6F2-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/FE614356-E1E1-4889-937B-7A0F2565B6F2-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/FE614356-E1E1-4889-937B-7A0F2565B6F2-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/FE614356-E1E1-4889-937B-7A0F2565B6F2-600x450.jpg 600w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/retail-1220" title = "actualités Retail" >#Retail </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/retail-1220/grande-assemblee-de-la-fevad-un-e-commerce-solide-face-a-la-montee-en-puissance-de-lia-agentique-58612"
title="Grande Assemblée de la Fevad : un e-commerce solide face à la montée en puissance de l’IA agentique"
rel="bookmark">
Grande Assemblée de la Fevad : un e-commerce solide face à la... </a>
</h3>
<div class="entry-content">
<p>Le commerce en ligne français continue d’afficher une croissance solide en 2025, porté par la hausse des transactions et l’ancrage durable des usages digitaux. Mais l’édition 2026 des chiffres clés de la Fevad, présentée lors de son Assemblée générale du 1er juillet, met surtout en évidence un changement de phase pour le secteur, désormais confronté à l’essor rapide de l’intelligence artificielle générative et agentique, qui redéfinit les logiques de recherche, de décision et de visibilité des marques.</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">Elsa Guerin</span>
</span>
<span class="post-time">
6 min </span>
</footer>
</section>
</article></div><div class="col-33 grid-336"><script type="text/javascript" id="DESKTOP_MPU-3">var screensize = document.documentElement.clientWidth;if (screensize < 1800) {var minscreenwidth = "1280";} else {var minscreenwidth = "1920";}var u_company = "n/a";var u_job_description = "n/a";var u_company_size = "n/a";var u_industry = "n/a";var scr = document.getElementById("DESKTOP_MPU-3");var device = "desktop";if(dfp_device_view == device || device == "all" ){var slot_div = document.createElement("div");slot_div.setAttribute("id", "div-gpt-ad-DESKTOP_MPU-3");slot_div.setAttribute("class", "lazyload-ad dfp_ad div-gpt-ad-DESKTOP_MPU-3 desktop");slot_div.setAttribute("height", "0");var word = "Publicité";if(word != ""){var slot_word_div = document.createElement("div");slot_word_div.setAttribute("class", "dfp_word");slot_word_div.innerHTML = word;slot_div.appendChild(slot_word_div);}scr.parentNode.insertBefore(slot_div, scr.nextSibling);googletag.cmd.push(function() {var infinite_scroll = false;if("" != ""){infinite_scroll = true;if(hutt_original_page_id != ""){hutt_original_page_id = "";hutt_defineSlot_slot_object_infinite_scroll = [];}}var slot = googletag.defineSlot("/21776091245/ecommercemag-fr/homepage",[[300, 250], [300, 600]], "div-gpt-ad-DESKTOP_MPU-3").setTargeting("pos", 3).setTargeting("min_width", minscreenwidth).setTargeting("job_description", u_job_description).setTargeting("company_size", u_company_size).setTargeting("industry", u_industry).setTargeting("company", u_company).addService(googletag.pubads());var mapping = googletag.sizeMapping().addSize([1024,0], [[300, 250], [300, 600]]).addSize([800,0], [[300, 250], [300, 600]]).addSize([468,0], [[300, 250], [300, 600],[320,50]]).addSize([320,0], [[300, 250], [300, 600],[320,50]]).addSize([300,0], [[300, 250], [300, 600]]).addSize([0,0], []).build(); slot.defineSizeMapping(mapping);if(infinite_scroll == true){hutt_defineSlot_slot_object_infinite_scroll.push( slot );}var size = "[[300, 250], [300, 600]]";size = size.replace(/\s+/g, "");hutt_defineSlot["div-gpt-ad-DESKTOP_MPU-3"] = {};hutt_defineSlot["div-gpt-ad-DESKTOP_MPU-3"]["size"] = size;hutt_defineSlot_slot_object["div-gpt-ad-DESKTOP_MPU-3"] = {};hutt_defineSlot_slot_object["div-gpt-ad-DESKTOP_MPU-3"]["slot"] = slot;googletag.pubads().enableSingleRequest();googletag.pubads().collapseEmptyDivs();googletag.pubads().disableInitialLoad();googletag.enableServices();googletag.display("div-gpt-ad-DESKTOP_MPU-3");});}</script></div><div class="more-post"><a href="https://www.ecommercemag.fr/thematique/retail-1220">plus d'articles </a></div></section><section id="kamino_listing_categories_widget-3" class="article widget_kamino_listing_categories_widget marketing"><h2 class="widget-title"><a href="https://www.ecommercemag.fr/thematique/marketing-1221">Marketing</a></h2><div class="col-66 grid-684"><article id="post-58470" class="post-58470 post type-post status-publish format-standard has-post-thumbnail hentry category-marketing-1221 tag-retail-media-183015 tag-walmart-32710">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/marketing-1221/walmart-rachete-la-start-up-publicitaire-vibe-co-58470" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/06/Vibe-e1782297948440-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/06/Vibe-e1782297948440-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Vibe-e1782297948440-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Vibe-e1782297948440-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Vibe-e1782297948440-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Vibe-e1782297948440-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Vibe-e1782297948440-333x250.jpg 333w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/marketing-1221" title = "actualités Marketing" >#Marketing </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/marketing-1221/walmart-rachete-la-start-up-publicitaire-vibe-co-58470"
title="Walmart rachète la start-up publicitaire Vibe.co"
rel="bookmark">
Walmart rachète la start-up publicitaire Vibe.co </a>
</h3>
<div class="entry-content">
<p>Walmart, le géant américain de la grande distribution rachète Vibe.co, start-up new-yorkaise de publicité sur les plateformes de streaming, fondée en 2022 par deux entrepreneurs français, Arthur Querou et Franck Tetzlaff</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">Martine Fuxa</span>
</span>
<span class="post-time">
2 min </span>
</footer>
</section>
</article><article id="post-58405" class="post-58405 post type-post status-publish format-standard has-post-thumbnail hentry category-marketing-1221 category-veille-tribune-2176 tag-astura tag-matthieu-melin tag-pixel-de-suivi">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/marketing-1221/matthieu-melin-avocat-astura-les-campagnes-emailing-seront-moins-precises-58405" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="Matthieu-Melin - Astura" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/06/Matthieu-Melin-1-e1781872455916-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/06/Matthieu-Melin-1-e1781872455916-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Matthieu-Melin-1-e1781872455916-684x513.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Matthieu-Melin-1-e1781872455916-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Matthieu-Melin-1-e1781872455916-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Matthieu-Melin-1-e1781872455916-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Matthieu-Melin-1-e1781872455916-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Matthieu-Melin-1-e1781872455916-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Matthieu-Melin-1-e1781872455916-600x450.jpg 600w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/marketing-1221" title = "actualités Marketing" >#Marketing </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/marketing-1221/matthieu-melin-avocat-astura-les-campagnes-emailing-seront-moins-precises-58405"
title="Matthieu Mélin, avocat, Astura : “Les campagnes emailing seront moins précises”"
rel="bookmark">
Matthieu Mélin, avocat, Astura : “Les campagnes emailing seront... </a>
</h3>
<div class="entry-content">
<p>À partir du 14 juillet, les entreprises françaises doivent obtenir le consentement explicite de leurs destinataires avant d'utiliser des pixels de suivi dans leurs emails. Matthieu Mélin, avocat associé chez Astura, cabinet spécialisé en droit des technologies et de la data, décrypte les enjeux concrets de cette nouvelle obligation.</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">Jérôme Pouponnot</span>
</span>
<span class="post-time">
5 min </span>
</footer>
</section>
</article><article id="post-57911" class="post-57911 post type-post status-publish format-standard has-post-thumbnail hentry category-marketing-1221 category-parcours-client-2171 tag-marketing-automation-26417 tag-personnalisation-514 tag-plateforme-130029">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/marketing-1221/parcours-client-2171/top-5-des-plateformes-de-personnalisation-et-automation-e-commerce-en-2026-57911" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-4-3-120x90.jpeg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-4-3-120x90.jpeg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-4-3-300x225.jpeg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-4-3-1024x768.jpeg 1024w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-4-3-768x576.jpeg 768w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-4-3-684x513.jpeg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-4-3-440x330.jpeg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-4-3-422x315.jpeg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-4-3-196x147.jpeg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-4-3-333x250.jpeg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-4-3-600x450.jpeg 600w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-4-3.jpeg 1200w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/marketing-1221" title = "actualités Marketing" >#Marketing </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/marketing-1221/parcours-client-2171/top-5-des-plateformes-de-personnalisation-et-automation-e-commerce-en-2026-57911"
title="Top 5 des plateformes de personnalisation et automation e-commerce en 2026"
rel="bookmark">
Top 5 des plateformes de personnalisation et automation e-commerce en... </a>
</h3>
<div class="entry-content">
<p>Klaviyo, Bloomreach Engagement, Insider, Dynamic Yield by Mastercard, Braze : cinq plateformes structurent le marché de la personnalisation et du marketing automation en e-commerce. Comparatif des positionnements, technologies et profils cibles, mis à jour en mai 2026.</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">Mentioned</span>
</span>
<span class="post-time">
8 min </span>
</footer>
</section>
</article><article id="post-57909" class="post-57909 post type-post status-publish format-standard has-post-thumbnail hentry category-marketing-1221 category-parcours-client-2171 tag-marketing-automation-26417 tag-personnalite-ecommerce-33555 tag-strategie-29486">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/marketing-1221/parcours-client-2171/strategie-de-personnalisation-e-commerce-methodologie-en-4-etapes-57909" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-3-3-120x90.jpeg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-3-3-120x90.jpeg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-3-3-300x225.jpeg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-3-3-1024x768.jpeg 1024w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-3-3-768x576.jpeg 768w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-3-3-684x513.jpeg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-3-3-440x330.jpeg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-3-3-422x315.jpeg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-3-3-196x147.jpeg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-3-3-333x250.jpeg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-3-3-600x450.jpeg 600w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-3-3.jpeg 1200w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/marketing-1221" title = "actualités Marketing" >#Marketing </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/marketing-1221/parcours-client-2171/strategie-de-personnalisation-e-commerce-methodologie-en-4-etapes-57909"
title="Stratégie de personnalisation e-commerce : méthodologie en 4 étapes"
rel="bookmark">
Stratégie de personnalisation e-commerce : méthodologie en 4 étapes </a>
</h3>
<div class="entry-content">
<p>Prioriser les segments à valeur, scénariser les parcours clés, industrialiser les contenus dynamiques, mesurer l’incrémental : guide méthodologique en quatre étapes pour structurer une démarche de personnalisation et de marketing automation qui produise du revenu mesurable.</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">Mentioned</span>
</span>
<span class="post-time">
6 min </span>
</footer>
</section>
</article><article id="post-57907" class="post-57907 post type-post status-publish format-standard has-post-thumbnail hentry category-marketing-1221 category-parcours-client-2171 tag-ecommerce-31588 tag-marketing-automation-26417 tag-personnalisation-514">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/marketing-1221/parcours-client-2171/personnalisation-et-marketing-automation-e-commerce-definition-et-benefices-57907" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-2-3-120x90.jpeg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-2-3-120x90.jpeg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-2-3-300x225.jpeg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-2-3-1024x768.jpeg 1024w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-2-3-768x576.jpeg 768w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-2-3-684x513.jpeg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-2-3-440x330.jpeg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-2-3-422x315.jpeg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-2-3-196x147.jpeg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-2-3-333x250.jpeg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-2-3-600x450.jpeg 600w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/art-2-3.jpeg 1200w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/marketing-1221" title = "actualités Marketing" >#Marketing </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/marketing-1221/parcours-client-2171/personnalisation-et-marketing-automation-e-commerce-definition-et-benefices-57907"
title="Personnalisation et marketing automation e-commerce : définition et bénéfices"
rel="bookmark">
Personnalisation et marketing automation e-commerce : définition et... </a>
</h3>
<div class="entry-content">
<p>Personnalisation site, marketing automation cross-canal, segmentation comportementale, contenus dynamiques, recommandation produit : panorama complet de ces deux disciplines aujourd’hui indissociables, avec les bénéfices business mesurés et les pré-requis à anticiper.</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">Mentioned</span>
</span>
<span class="post-time">
6 min </span>
</footer>
</section>
</article></div><div class="col-33 grid-336"><script type="text/javascript" id="DESKTOP_MPU-1">var screensize = document.documentElement.clientWidth;if (screensize < 1800) {var minscreenwidth = "1280";} else {var minscreenwidth = "1920";}var u_company = "n/a";var u_job_description = "n/a";var u_company_size = "n/a";var u_industry = "n/a";var scr = document.getElementById("DESKTOP_MPU-1");var device = "desktop";if(dfp_device_view == device || device == "all" ){var slot_div = document.createElement("div");slot_div.setAttribute("id", "div-gpt-ad-DESKTOP_MPU-1");slot_div.setAttribute("class", "lazyload-ad dfp_ad div-gpt-ad-DESKTOP_MPU-1 desktop");slot_div.setAttribute("height", "0");var word = "Publicité";if(word != ""){var slot_word_div = document.createElement("div");slot_word_div.setAttribute("class", "dfp_word");slot_word_div.innerHTML = word;slot_div.appendChild(slot_word_div);}scr.parentNode.insertBefore(slot_div, scr.nextSibling);googletag.cmd.push(function() {var infinite_scroll = false;if("" != ""){infinite_scroll = true;if(hutt_original_page_id != ""){hutt_original_page_id = "";hutt_defineSlot_slot_object_infinite_scroll = [];}}var slot = googletag.defineSlot("/21776091245/ecommercemag-fr/homepage",[[300, 250], [300, 600]], "div-gpt-ad-DESKTOP_MPU-1").setTargeting("pos", 1).setTargeting("min_width", minscreenwidth).setTargeting("job_description", u_job_description).setTargeting("company_size", u_company_size).setTargeting("industry", u_industry).setTargeting("company", u_company).addService(googletag.pubads());var mapping = googletag.sizeMapping().addSize([1024,0], [[300, 250], [300, 600]]).addSize([800,0], [[300, 250], [300, 600]]).addSize([468,0], [[300, 250], [300, 600],[320,50]]).addSize([320,0], [[300, 250], [300, 600],[320,50]]).addSize([300,0], [[300, 250], [300, 600]]).addSize([0,0], []).build(); slot.defineSizeMapping(mapping);if(infinite_scroll == true){hutt_defineSlot_slot_object_infinite_scroll.push( slot );}var size = "[[300, 250], [300, 600]]";size = size.replace(/\s+/g, "");hutt_defineSlot["div-gpt-ad-DESKTOP_MPU-1"] = {};hutt_defineSlot["div-gpt-ad-DESKTOP_MPU-1"]["size"] = size;hutt_defineSlot_slot_object["div-gpt-ad-DESKTOP_MPU-1"] = {};hutt_defineSlot_slot_object["div-gpt-ad-DESKTOP_MPU-1"]["slot"] = slot;googletag.pubads().enableSingleRequest();googletag.pubads().collapseEmptyDivs();googletag.pubads().disableInitialLoad();googletag.enableServices();googletag.display("div-gpt-ad-DESKTOP_MPU-1");});}</script></div><div class="more-post"><a href="https://www.ecommercemag.fr/thematique/marketing-1221">plus d'articles </a></div></section><section id="kamino_video_listings-2" class="widget_kamino_video_listings"><div class="video-section-wrapper">
<div class="logo-emkg-tv">
<img src="https://www.ecommercemag.fr/wp-content/uploads/2025/10/ecoTV.png" alt="EcommerceMag.fr">
</div>
<div class="kamino-video-listings">
<article class="video-card">
<a class="video-thumb" href="https://www.ecommercemag.fr/videos/matinale-e-commerce-les-grandes-tendances-du-paiement-2026">
<img width="208" height="117" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-video-listing size-video-listing lazy-load wp-post-image" alt="" loading="lazy" decoding="async" sizes="auto, (max-width: 208px) 100vw, 208px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/04/thumb-46-208x117.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/04/thumb-46-208x117.jpg 208w, https://www.ecommercemag.fr/wp-content/uploads/2026/04/thumb-46-300x169.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/04/thumb-46-1024x576.jpg 1024w, https://www.ecommercemag.fr/wp-content/uploads/2026/04/thumb-46-768x432.jpg 768w, https://www.ecommercemag.fr/wp-content/uploads/2026/04/thumb-46-1536x864.jpg 1536w, https://www.ecommercemag.fr/wp-content/uploads/2026/04/thumb-46.jpg 1920w" /><span class="video-play-icon" aria-hidden="true">►</span> </a>
<div class="video-content">
<div class="video-category">#Interview</div>
<h3 class="video-title"><a href="https://www.ecommercemag.fr/videos/matinale-e-commerce-les-grandes-tendances-du-paiement-2026">Matinale E-commerce — Les grandes tendances du paiement 2026</a></h3>
<div class="video-author"><span>Par <span class="author">Elsa Guerin</span></span><span class="video-duration">5 min</span></div> </div>
</article>
<article class="video-card">
<a class="video-thumb" href="https://www.ecommercemag.fr/videos/matinale-e-commerce-les-grandes-tendances-de-la-supply-chain-2026">
<img width="208" height="117" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-video-listing size-video-listing lazy-load wp-post-image" alt="" loading="lazy" decoding="async" sizes="auto, (max-width: 208px) 100vw, 208px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/04/thumb-44-208x117.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/04/thumb-44-208x117.jpg 208w, https://www.ecommercemag.fr/wp-content/uploads/2026/04/thumb-44-300x169.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/04/thumb-44-1024x576.jpg 1024w, https://www.ecommercemag.fr/wp-content/uploads/2026/04/thumb-44-768x432.jpg 768w, https://www.ecommercemag.fr/wp-content/uploads/2026/04/thumb-44-1536x864.jpg 1536w, https://www.ecommercemag.fr/wp-content/uploads/2026/04/thumb-44.jpg 1920w" /><span class="video-play-icon" aria-hidden="true">►</span> </a>
<div class="video-content">
<div class="video-category">#Interview</div>
<h3 class="video-title"><a href="https://www.ecommercemag.fr/videos/matinale-e-commerce-les-grandes-tendances-de-la-supply-chain-2026">Matinale E-commerce — Les grandes tendances de la supply chain 2026</a></h3>
<div class="video-author"><span>Par <span class="author">Elsa Guerin</span></span><span class="video-duration">4 min</span></div> </div>
</article>
<article class="video-card">
<a class="video-thumb" href="https://www.ecommercemag.fr/videos/all4customer-loic-helias-devoile-la-strategie-geo-de-decathlon-face-aux-llm">
<img width="208" height="117" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-video-listing size-video-listing lazy-load wp-post-image" alt="" loading="lazy" decoding="async" sizes="auto, (max-width: 208px) 100vw, 208px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/04/thumb-41-208x117.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/04/thumb-41-208x117.jpg 208w, https://www.ecommercemag.fr/wp-content/uploads/2026/04/thumb-41-300x169.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/04/thumb-41-1024x576.jpg 1024w, https://www.ecommercemag.fr/wp-content/uploads/2026/04/thumb-41-768x432.jpg 768w, https://www.ecommercemag.fr/wp-content/uploads/2026/04/thumb-41-1536x864.jpg 1536w, https://www.ecommercemag.fr/wp-content/uploads/2026/04/thumb-41.jpg 1920w" /><span class="video-play-icon" aria-hidden="true">►</span> </a>
<div class="video-content">
<div class="video-category">#Interview</div>
<h3 class="video-title"><a href="https://www.ecommercemag.fr/videos/all4customer-loic-helias-devoile-la-strategie-geo-de-decathlon-face-aux-llm">All4Customer : Loïc Hélias dévoile la stratégie GEO de Decathlon face aux LLM</a></h3>
<div class="video-author"><span>Par <span class="author">Elsa Guerin</span></span><span class="video-duration">3 min</span></div> </div>
</article>
<article class="video-card">
<a class="video-thumb" href="https://www.ecommercemag.fr/Thematique/ecommercemag-tv-1312/reportage-video-beans-sauve-produits-gaspillage-alimentaire-479294.htm">
<img width="208" height="117" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-video-listing size-video-listing lazy-load wp-post-image" alt="" loading="lazy" decoding="async" sizes="auto, (max-width: 208px) 100vw, 208px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2025/09/ines-sanchez-castillo-locaux-beans-avril-2025-F-208x117.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2025/09/ines-sanchez-castillo-locaux-beans-avril-2025-F-208x117.jpg 208w, https://www.ecommercemag.fr/wp-content/uploads/2025/09/ines-sanchez-castillo-locaux-beans-avril-2025-F-300x169.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2025/09/ines-sanchez-castillo-locaux-beans-avril-2025-F-1024x576.jpg 1024w, https://www.ecommercemag.fr/wp-content/uploads/2025/09/ines-sanchez-castillo-locaux-beans-avril-2025-F-768x432.jpg 768w, https://www.ecommercemag.fr/wp-content/uploads/2025/09/ines-sanchez-castillo-locaux-beans-avril-2025-F.jpg 1300w" /><span class="video-play-icon" aria-hidden="true">►</span> </a>
<div class="video-content">
<h3 class="video-title"><a href="https://www.ecommercemag.fr/Thematique/ecommercemag-tv-1312/reportage-video-beans-sauve-produits-gaspillage-alimentaire-479294.htm">[Reportage vidéo] Beans : « Nous avons sauvé plus de 200 000 produits du gaspillage en 18 mois »</a></h3>
<div class="video-author"><span>Par <span class="author">Alexandre Lecouvé</span></span><span class="video-duration">1 min</span></div> </div>
</article>
<div class="video-more"><a class="btn-more-videos" href="https://www.ecommercemag.fr/videos">VOIR TOUTES LES VIDÉOS</a></div>
</div>
</div></section><section id="kamino_listing_categories_widget-4" class="article widget_kamino_listing_categories_widget logistique"><h2 class="widget-title"><a href="https://www.ecommercemag.fr/thematique/logistique-1222">Logistique</a></h2><div class="col-66 grid-684"><article id="post-58716" class="post-58716 post type-post status-publish format-standard has-post-thumbnail hentry category-logistique-1222 category-veille-tribune-2183 tag-amazon-757 tag-dernier-kilometre tag-pick-and-smile">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/logistique-1222/veille-tribune-2183/pick-and-smile-sallie-a-amazon-pour-sa-logistique-urbaine-58716" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="Pick and Smile" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/07/Pick-and-Smile-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/07/Pick-and-Smile-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Pick-and-Smile-684x513.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Pick-and-Smile-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Pick-and-Smile-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Pick-and-Smile-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Pick-and-Smile-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Pick-and-Smile-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Pick-and-Smile-600x450.jpg 600w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/start-up-30401/logistique-30403" title = "actualités Logistique" >#Logistique </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/logistique-1222/veille-tribune-2183/pick-and-smile-sallie-a-amazon-pour-sa-logistique-urbaine-58716"
title="Pick and Smile s’allie à Amazon pour sa logistique urbaine"
rel="bookmark">
Pick and Smile s’allie à Amazon pour sa logistique urbaine </a>
</h3>
<div class="entry-content">
<p>Pick and Smile annonce un partenariat stratégique avec Amazon en France avec l'ouverture de son premier point Amazon Counter. Une collaboration importante pour le spécialiste des micro-hubs urbains qui, après une année 2025 record, entend concilier croissance du réseau et logistique du dernier kilomètre décarboné.</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">Jérôme Pouponnot</span>
</span>
<span class="post-time">
2 min </span>
</footer>
</section>
</article><article id="post-58699" class="post-58699 post type-post status-publish format-standard has-post-thumbnail hentry category-logistique-1222 category-veille-tribune-2183 tag-dernier-kilometre tag-gls-france tag-livraison-29860 tag-opinionway-1227">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/logistique-1222/dernier-kilometre-le-cout-de-la-livraison-freine-les-achats-58699" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="GLS France" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/07/GLS-France_2-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/07/GLS-France_2-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/GLS-France_2-684x513.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/GLS-France_2-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/GLS-France_2-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/GLS-France_2-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/GLS-France_2-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/GLS-France_2-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/GLS-France_2-600x450.jpg 600w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/start-up-30401/logistique-30403" title = "actualités Logistique" >#Logistique </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/logistique-1222/dernier-kilometre-le-cout-de-la-livraison-freine-les-achats-58699"
title="Dernier kilomètre : le coût de la livraison freine les achats"
rel="bookmark">
Dernier kilomètre : le coût de la livraison freine les achats </a>
</h3>
<div class="entry-content">
<p>Si le commerce en ligne progresse, les consommateurs durcissent leurs exigences sur la phase finale du parcours d'achat. Entre tarifs jugés excessifs et incidents récurrents, une enquête OpinionWay réalisée pour GLS France montre les points de friction d'un modèle en tension, oscillant entre soif de praticité et impératifs budgétaires.</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">Jérôme Pouponnot</span>
</span>
<span class="post-time">
2 min </span>
</footer>
</section>
</article><article id="post-58659" class="post-58659 post type-post status-publish format-standard has-post-thumbnail hentry category-logistique-1222 category-veille-tribune-2183 tag-blondel tag-robotique-28477 tag-rockyone tag-xyz-robotics">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/logistique-1222/blondel-investit-25-millions-dans-la-robotique-logistique-58659" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="Blondel" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/07/Blondel-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/07/Blondel-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Blondel-684x510.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Blondel-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Blondel-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Blondel-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Blondel-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Blondel-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Blondel-600x450.jpg 600w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/start-up-30401/logistique-30403" title = "actualités Logistique" >#Logistique </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/logistique-1222/blondel-investit-25-millions-dans-la-robotique-logistique-58659"
title="Blondel investit 2,5 millions dans la robotique logistique"
rel="bookmark">
Blondel investit 2,5 millions dans la robotique logistique </a>
</h3>
<div class="entry-content">
<p>Pour gérer des flux de plus en plus instables, le Groupe Blondel injecte 2,5 millions d’euros dans l’automatisation de sa branche logistique d'ici 2027. Entre robots bi-bras et intelligence artificielle, le prestataire nordiste compte sur sa technologie pour épauler ses équipes et gagner en réactivité.</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">Jérôme Pouponnot</span>
</span>
<span class="post-time">
3 min </span>
</footer>
</section>
</article></div><div class="col-33 grid-336"></div><div class="more-post"><a href="https://www.ecommercemag.fr/thematique/logistique-1222">plus d'articles </a></div></section><section id="kamino_listing_categories_widget-5" class="article widget_kamino_listing_categories_widget data-room"><h2 class="widget-title"><a href="https://www.ecommercemag.fr/thematique/data-room-1223">Data room</a></h2><div class="col-66 grid-684"><article id="post-4160" class="post-4160 post type-post status-publish format-standard has-post-thumbnail hentry category-data-room-1223">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/Thematique/data-room-1223/Breves/Shrinkflation-tous-details-cette-pratique-commerciale-decriee-385451.htm" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2025/08/Shrinkflation-tous-details-cette-pratique-commerciale-decriee-F-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2025/08/Shrinkflation-tous-details-cette-pratique-commerciale-decriee-F-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Shrinkflation-tous-details-cette-pratique-commerciale-decriee-F-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Shrinkflation-tous-details-cette-pratique-commerciale-decriee-F-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Shrinkflation-tous-details-cette-pratique-commerciale-decriee-F-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Shrinkflation-tous-details-cette-pratique-commerciale-decriee-F-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Shrinkflation-tous-details-cette-pratique-commerciale-decriee-F-333x250.jpg 333w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/data-room-1223" title = "actualités Data room" >#Data room </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/Thematique/data-room-1223/Breves/Shrinkflation-tous-details-cette-pratique-commerciale-decriee-385451.htm"
title="Shrinkflation : tous les détails sur cette pratique commerciale décriée"
rel="bookmark">
Shrinkflation : tous les détails sur cette pratique commerciale... </a>
</h3>
<div class="entry-content">
<p>Nouvelle cible des politiques et des associations des consommateurs, la shrinkflation ne se limite pas aux produits alimentaires. Des produits d'hygiène comme les couches et les lessives sont également concernés. Quelques conseils pratiques permettent aux consommateurs de lutter contre ce phénomène.</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">La Rédaction</span>
</span>
<span class="post-time">
7 min </span>
</footer>
</section>
</article><article id="post-5596" class="post-5596 post type-post status-publish format-standard has-post-thumbnail hentry category-data-room-1223 tag-internet-202 tag-reseaux-sociaux-626 tag-smartphone-157">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/Thematique/data-room-1223/Breves/Les-trois-quarts-des-Fran-ais-se-connectent-a-internet-379065.htm" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2025/08/Les-trois-quarts-Fran-ais-connectent-internet-F-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2025/08/Les-trois-quarts-Fran-ais-connectent-internet-F-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Les-trois-quarts-Fran-ais-connectent-internet-F-684x513.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Les-trois-quarts-Fran-ais-connectent-internet-F-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Les-trois-quarts-Fran-ais-connectent-internet-F-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Les-trois-quarts-Fran-ais-connectent-internet-F-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Les-trois-quarts-Fran-ais-connectent-internet-F-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Les-trois-quarts-Fran-ais-connectent-internet-F-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Les-trois-quarts-Fran-ais-connectent-internet-F-600x450.jpg 600w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/data-room-1223" title = "actualités Data room" >#Data room </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/Thematique/data-room-1223/Breves/Les-trois-quarts-des-Fran-ais-se-connectent-a-internet-379065.htm"
title="Les trois quarts des Français se connectent à internet chaque jour"
rel="bookmark">
Les trois quarts des Français se connectent à internet chaque jour </a>
</h3>
<div class="entry-content">
<p>Les Français passent en moyenne 2 heures 18 sur internet par jour. Une durée en légère baisse en comparaison à 2021 (2 heures 26).</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">Maëlle Chetal Gaillard</span>
</span>
<span class="post-time">
3 min </span>
</footer>
</section>
</article><article id="post-5702" class="post-5702 post type-post status-publish format-standard has-post-thumbnail hentry category-data-room-1223 tag-numerique-1384">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/Thematique/data-room-1223/Breves/Quels-sont-les-enseignements-cles-du-barometre-du-numerique--378689.htm" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2025/08/Quels-sont-enseignements-cles-barometre-numerique-F-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2025/08/Quels-sont-enseignements-cles-barometre-numerique-F-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Quels-sont-enseignements-cles-barometre-numerique-F-684x513.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Quels-sont-enseignements-cles-barometre-numerique-F-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Quels-sont-enseignements-cles-barometre-numerique-F-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Quels-sont-enseignements-cles-barometre-numerique-F-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Quels-sont-enseignements-cles-barometre-numerique-F-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Quels-sont-enseignements-cles-barometre-numerique-F-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/Quels-sont-enseignements-cles-barometre-numerique-F-600x450.jpg 600w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/data-room-1223" title = "actualités Data room" >#Data room </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/Thematique/data-room-1223/Breves/Quels-sont-les-enseignements-cles-du-barometre-du-numerique--378689.htm"
title="Quels sont les enseignements clés du baromètre du numérique?"
rel="bookmark">
Quels sont les enseignements clés du baromètre du numérique? </a>
</h3>
<div class="entry-content">
<p>En moyenne, les Français regardent un écran 32 heures par semaine, soit près d'un cinquième du temps hebdomadaire ou un peu moins d'un tiers éveillé. Plus de la moitié de la population passe en moyenne plus de trois heures par jour devant un écran.</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">Dalila Bouaziz</span>
</span>
<span class="post-time">
5 min </span>
</footer>
</section>
</article></div><div class="col-33 grid-336"></div><div class="more-post"><a href="https://www.ecommercemag.fr/thematique/data-room-1223">plus d'articles </a></div></section><script type="text/javascript" id="DESKTOP_MEGA-2">var screensize = document.documentElement.clientWidth;if (screensize < 1800) {var minscreenwidth = "1280";} else {var minscreenwidth = "1920";}var u_company = "n/a";var u_job_description = "n/a";var u_company_size = "n/a";var u_industry = "n/a";var scr = document.getElementById("DESKTOP_MEGA-2");var device = "desktop";if(dfp_device_view == device || device == "all" ){var slot_div = document.createElement("div");slot_div.setAttribute("id", "div-gpt-ad-DESKTOP_MEGA-2");slot_div.setAttribute("class", "lazyload-ad dfp_ad div-gpt-ad-DESKTOP_MEGA-2 desktop");slot_div.setAttribute("height", "0");var word = "";if(word != ""){var slot_word_div = document.createElement("div");slot_word_div.setAttribute("class", "dfp_word");slot_word_div.innerHTML = word;slot_div.appendChild(slot_word_div);}scr.parentNode.insertBefore(slot_div, scr.nextSibling);googletag.cmd.push(function() {var infinite_scroll = false;if("" != ""){infinite_scroll = true;if(hutt_original_page_id != ""){hutt_original_page_id = "";hutt_defineSlot_slot_object_infinite_scroll = [];}}var slot = googletag.defineSlot("/21776091245/ecommercemag-fr/homepage",[[1000,200],[970,250],[728,90]], "div-gpt-ad-DESKTOP_MEGA-2").setTargeting("pos", 2).setTargeting("min_width", minscreenwidth).setTargeting("job_description", u_job_description).setTargeting("company_size", u_company_size).setTargeting("industry", u_industry).setTargeting("company", u_company).addService(googletag.pubads());var mapping = googletag.sizeMapping().addSize([1024,0], [[1000,200],[970,250],[728,90]]).addSize([800,0], [728,90]).addSize([468,0], [[320,50],[300,250]]).addSize([300,0], [300,250]).addSize([0,0], []).build(); slot.defineSizeMapping(mapping);if(infinite_scroll == true){hutt_defineSlot_slot_object_infinite_scroll.push( slot );}var size = "[[1000,200],[970,250],[728,90]]";size = size.replace(/\s+/g, "");hutt_defineSlot["div-gpt-ad-DESKTOP_MEGA-2"] = {};hutt_defineSlot["div-gpt-ad-DESKTOP_MEGA-2"]["size"] = size;hutt_defineSlot_slot_object["div-gpt-ad-DESKTOP_MEGA-2"] = {};hutt_defineSlot_slot_object["div-gpt-ad-DESKTOP_MEGA-2"]["slot"] = slot;googletag.pubads().enableSingleRequest();googletag.pubads().collapseEmptyDivs();googletag.pubads().disableInitialLoad();googletag.enableServices();googletag.display("div-gpt-ad-DESKTOP_MEGA-2");});}</script><section id="kamino_listing_categories_widget-6" class="article widget_kamino_listing_categories_widget techno-ux"><h2 class="widget-title"><a href="https://www.ecommercemag.fr/thematique/techno-ux-1226">Techno & UX</a></h2><div class="col-66 grid-684"><article id="post-58753" class="post-58753 post type-post status-publish format-standard has-post-thumbnail hentry category-barometre-etude-2193 category-techno-ux-1226 tag-ia-200960 tag-idealo tag-kantar-201932">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/techno-ux-1226/les-francais-boudent-la-delegation-totale-a-lia-58753" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="Shopping" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/07/Shopping-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/07/Shopping-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Shopping-684x513.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Shopping-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Shopping-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Shopping-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Shopping-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Shopping-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/Shopping-600x450.jpg 600w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/retail-1220/barometre-etude-2168" title = "actualités Baromètre & Etude" >#Baromètre & Etude </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/techno-ux-1226/les-francais-boudent-la-delegation-totale-a-lia-58753"
title="Les Français boudent la délégation totale à l’IA"
rel="bookmark">
Les Français boudent la délégation totale à l’IA </a>
</h3>
<div class="entry-content">
<p>Si l'intelligence artificielle s'installe dans le quotidien de 78 % des Français, son adoption pour le shopping reste parcellaire. Une étude idealo souligne une méfiance persistante : plus d'un consommateur sur deux refuse de confier l'intégralité de son parcours d'achat aux algorithmes, privilégiant encore le contrôle humain.</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">Jérôme Pouponnot</span>
</span>
<span class="post-time">
3 min </span>
</footer>
</section>
</article><article id="post-58706" class="post-58706 post type-post status-publish format-standard has-post-thumbnail hentry category-data-2190 category-techno-ux-1226 tag-alliance-du-commerce tag-intelligence-artificielle-264181 tag-retail-28882 tag-transformation-97104">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/techno-ux-1226/data-2190/alliance-du-commerce-comment-lia-redessine-deja-le-commerce-francais-58706" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/07/IMG_3501-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/07/IMG_3501-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/IMG_3501-684x513.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/IMG_3501-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/IMG_3501-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/IMG_3501-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/IMG_3501-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/IMG_3501-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/07/IMG_3501-600x450.jpg 600w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/techno-ux-1226/data-2190" title = "actualités Data" >#Data </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/techno-ux-1226/data-2190/alliance-du-commerce-comment-lia-redessine-deja-le-commerce-francais-58706"
title="Alliance du commerce : comment l’IA redessine déjà l’e-commerce français"
rel="bookmark">
Alliance du commerce : comment l’IA redessine déjà... </a>
</h3>
<div class="entry-content">
<p>À l'occasion d'une conférence organisée par l'Alliance du Commerce, réunissant Google, les Galeries Lafayette et le groupe SMCP, les acteurs du retail et de la tech ont partagé leur vision des transformations à l'œuvre dans le commerce. Entre l'arrivée prochaine d'AI Overview et d'AI Mode en France, l'essor du commerce agentique, l'hyperpersonnalisation et l'évolution des métiers, une conviction s'impose : l'intelligence artificielle redéfinit déjà les règles du e-commerce.</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">Justine NORMANT</span>
</span>
<span class="post-time">
6 min </span>
</footer>
</section>
</article><article id="post-58529" class="post-58529 post type-post status-publish format-standard has-post-thumbnail hentry category-solutions-2189 category-strategie-retail-2163 category-techno-ux-1226 tag-live-shopping-171666 tag-social-commerce-131389 tag-tiktok-170801">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/retail-1220/strategie-retail-2163/social-commerce-de-laudience-aux-revenus-58529" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/06/IMG-2144-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/06/IMG-2144-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/IMG-2144-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/IMG-2144-1024x768.jpg 1024w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/IMG-2144-768x576.jpg 768w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/IMG-2144-1536x1152.jpg 1536w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/IMG-2144-2048x1536.jpg 2048w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/IMG-2144-684x513.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/IMG-2144-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/IMG-2144-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/IMG-2144-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/IMG-2144-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/IMG-2144-600x450.jpg 600w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/techno-ux-1226/solutions-2189" title = "actualités Solutions" >#Solutions </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/retail-1220/strategie-retail-2163/social-commerce-de-laudience-aux-revenus-58529"
title="Social commerce : de l’audience aux revenus"
rel="bookmark">
Social commerce : de l’audience aux revenus </a>
</h3>
<div class="entry-content">
<p> Le live shopping s'impose comme levier stratégique pour les marques françaises. L'adoption reste cependant timide par rapport à ce qui se joue actuellement dans d'autres pays du monde, notamment en Asie. Retours d'expérience et cas concrets ont été partagés le 25 juin lors d'une matinée organisée par Huge Together.</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">Elsa Guerin</span>
</span>
<span class="post-time">
4 min </span>
</footer>
</section>
</article></div><div class="col-33 grid-336"></div><div class="more-post"><a href="https://www.ecommercemag.fr/thematique/techno-ux-1226">plus d'articles </a></div></section><section id="kamino_listing_categories_widget-7" class="article widget_kamino_listing_categories_widget talents"><h2 class="widget-title"><a href="https://www.ecommercemag.fr/thematique/talents-1292">Talents</a></h2><div class="col-66 grid-684"><article id="post-57532" class="post-57532 post type-post status-publish format-standard has-post-thumbnail hentry category-prix-et-distinctions-2196 category-talents-1292 tag-personnalite-ecommerce-33555 tag-prix-35471 tag-trophees-ecommerce-96631">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/talents-1292/prix-et-distinctions-2196/tec26-sarah-tayeb-directrice-generale-debay-france-garder-le-cap-meme-quand-le-vent-tourne-57532" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/05/Sarah-Tayeb-e1778506768102-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/05/Sarah-Tayeb-e1778506768102-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/Sarah-Tayeb-e1778506768102-684x513.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/Sarah-Tayeb-e1778506768102-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/Sarah-Tayeb-e1778506768102-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/Sarah-Tayeb-e1778506768102-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/Sarah-Tayeb-e1778506768102-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/Sarah-Tayeb-e1778506768102-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/Sarah-Tayeb-e1778506768102-600x450.jpg 600w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/talents-1292/prix-distinctions-2196" title = "actualités Prix et distinctions" >#Prix et distinctions </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/talents-1292/prix-et-distinctions-2196/tec26-sarah-tayeb-directrice-generale-debay-france-garder-le-cap-meme-quand-le-vent-tourne-57532"
title="[TEC26] Sarah Tayeb, Directrice Générale d’eBay France : Garder le cap, même quand le vent tourne"
rel="bookmark">
[TEC26] Sarah Tayeb, Directrice Générale d’eBay France : Garder le... </a>
</h3>
<div class="entry-content">
<p>La rédaction d’E-commerce Magazine présente la 20e édition de l’Election de la Personnalité e-commerce de l’année 2026. Découvrez la sélection des dirigeant(e)s qui ont oeuvré au rayonnement de l’e-commerce et du retail au cours de l’année. Votez jusqu’au 18 juin pour votre Personnalité 2026. Aujourd’hui : Sarah Tayeb, DG d'eBay France.</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">José Roda</span>
</span>
<span class="post-time">
4 min </span>
</footer>
</section>
</article><article id="post-57429" class="post-57429 post type-post status-publish format-standard has-post-thumbnail hentry category-prix-et-distinctions-2196 category-talents-1292 tag-personnalite-ecommerce-33555 tag-prix-35471 tag-trophees-e-commerce-33549">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/talents-1292/prix-et-distinctions-2196/tec26-franck-poncet-directeur-general-de-biocoop-un-reve-une-equipe-un-leader-57429" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/05/20250327-Biocoop-franck_Poncet-scaled-e1778077765161-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/05/20250327-Biocoop-franck_Poncet-scaled-e1778077765161-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/20250327-Biocoop-franck_Poncet-scaled-e1778077765161-684x513.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/20250327-Biocoop-franck_Poncet-scaled-e1778077765161-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/20250327-Biocoop-franck_Poncet-scaled-e1778077765161-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/20250327-Biocoop-franck_Poncet-scaled-e1778077765161-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/20250327-Biocoop-franck_Poncet-scaled-e1778077765161-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/20250327-Biocoop-franck_Poncet-scaled-e1778077765161-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/05/20250327-Biocoop-franck_Poncet-scaled-e1778077765161-600x450.jpg 600w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/talents-1292/prix-distinctions-2196" title = "actualités Prix et distinctions" >#Prix et distinctions </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/talents-1292/prix-et-distinctions-2196/tec26-franck-poncet-directeur-general-de-biocoop-un-reve-une-equipe-un-leader-57429"
title="[TEC26] Franck Poncet, Directeur Général de Biocoop : Un rêve, une équipe, un leader"
rel="bookmark">
[TEC26] Franck Poncet, Directeur Général de Biocoop : Un rêve, une... </a>
</h3>
<div class="entry-content">
<p>La rédaction d’E-commerce Magazine présente la 20e édition de l’Election de la Personnalité e-commerce de l’année 2026. Découvrez la sélection des dirigeant(e)s qui ont oeuvré au rayonnement de l’e-commerce et du retail au cours de l’année. Votez jusqu’au 18 juin pour votre Personnalité 2026. Aujourd’hui : Franck Poncet, DG de Biocoop.</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">José Roda</span>
</span>
<span class="post-time">
4 min </span>
</footer>
</section>
</article><article id="post-57542" class="post-57542 post type-post status-publish format-standard has-post-thumbnail hentry category-prix-et-distinctions-2196 category-talents-1292 tag-personnalite-ecommerce-33555 tag-prix-35471 tag-trophees-ecommerce-96631">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/talents-1292/prix-et-distinctions-2196/tec26-thomas-metivier-president-directeur-general-de-cdiscount-du-terrain-a-la-tech-un-seul-fil-directeur-57542" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2025/08/thomas-metivier-pgd-cdiscount-F-e1778508387125-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2025/08/thomas-metivier-pgd-cdiscount-F-e1778508387125-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/thomas-metivier-pgd-cdiscount-F-e1778508387125-684x513.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/thomas-metivier-pgd-cdiscount-F-e1778508387125-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/thomas-metivier-pgd-cdiscount-F-e1778508387125-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/thomas-metivier-pgd-cdiscount-F-e1778508387125-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/thomas-metivier-pgd-cdiscount-F-e1778508387125-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/thomas-metivier-pgd-cdiscount-F-e1778508387125-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2025/08/thomas-metivier-pgd-cdiscount-F-e1778508387125-600x450.jpg 600w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/talents-1292/prix-distinctions-2196" title = "actualités Prix et distinctions" >#Prix et distinctions </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/talents-1292/prix-et-distinctions-2196/tec26-thomas-metivier-president-directeur-general-de-cdiscount-du-terrain-a-la-tech-un-seul-fil-directeur-57542"
title="[TEC26] Thomas Métivier, Président-Directeur Général de Cdiscount : Du terrain à la tech, un seul fil directeur"
rel="bookmark">
[TEC26] Thomas Métivier, Président-Directeur Général de Cdiscount... </a>
</h3>
<div class="entry-content">
<p>La rédaction d’E-commerce Magazine présente la 20e édition de l’Election de la Personnalité e-commerce de l’année 2026. Découvrez la sélection des dirigeant(e)s qui ont oeuvré au rayonnement de l’e-commerce et du retail au cours de l’année. Votez jusqu’au 18 juin pour votre Personnalité 2026. Aujourd’hui : Thomas Métivier, PDG de Cdiscount.</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">José Roda</span>
</span>
<span class="post-time">
3 min </span>
</footer>
</section>
</article></div><div class="col-33 grid-336"></div><div class="more-post"><a href="https://www.ecommercemag.fr/thematique/talents-1292">plus d'articles </a></div></section><section id="kamino_listing_categories_widget-8" class="article widget_kamino_listing_categories_widget paiements"><h2 class="widget-title"><a href="https://www.ecommercemag.fr/thematique/paiements-1291">Paiements</a></h2><div class="col-66 grid-684"><article id="post-58522" class="post-58522 post type-post status-publish format-standard has-post-thumbnail hentry category-barometre-etude-2187 category-paiements-1291 tag-barometre-923 tag-paiement-fractionne-183005 tag-sofinscope">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/paiements-1291/vente-en-ligne-pourquoi-le-paiement-dicte-desormais-le-succes-58522" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="Sofinscope" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/06/Sofinscope-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/06/Sofinscope-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Sofinscope-684x513.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Sofinscope-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Sofinscope-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Sofinscope-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Sofinscope-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Sofinscope-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Sofinscope-600x450.jpg 600w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/retail-1220/barometre-etude-2168" title = "actualités Baromètre & Etude" >#Baromètre & Etude </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/paiements-1291/vente-en-ligne-pourquoi-le-paiement-dicte-desormais-le-succes-58522"
title="Vente en ligne : pourquoi le paiement dicte désormais le succès"
rel="bookmark">
Vente en ligne : pourquoi le paiement dicte désormais le succès </a>
</h3>
<div class="entry-content">
<p>Les Français sont devenus des acheteurs digitaux quasi-systématiques. Pourtant, le moment de régler la facture reste le point critique de la vente selon le baromètre Sofinscope. Sécurité, rapidité et variété des options bancaires déterminent désormais le succès d'une transaction, transformant le passage en caisse en un levier de croissance indispensable.
</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">Jérôme Pouponnot</span>
</span>
<span class="post-time">
2 min </span>
</footer>
</section>
</article><article id="post-58023" class="post-58023 post type-post status-publish format-standard has-post-thumbnail hentry category-paiements-1291 category-solutions-de-paiement-2184 tag-fraude-1597 tag-paiement-168224 tag-plateforme-130029">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/paiements-1291/solutions-de-paiement-2184/top-5-des-solutions-de-paiement-e-commerce-en-2026-58023" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/06/art-4-1-120x90.jpeg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/06/art-4-1-120x90.jpeg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/art-4-1-300x225.jpeg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/art-4-1-1024x768.jpeg 1024w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/art-4-1-768x576.jpeg 768w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/art-4-1-684x513.jpeg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/art-4-1-440x330.jpeg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/art-4-1-422x315.jpeg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/art-4-1-196x147.jpeg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/art-4-1-333x250.jpeg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/art-4-1-600x450.jpeg 600w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/art-4-1.jpeg 1200w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/paiements-1291" title = "actualités Paiements" >#Paiements </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/paiements-1291/solutions-de-paiement-2184/top-5-des-solutions-de-paiement-e-commerce-en-2026-58023"
title="Top 5 des solutions de paiement e-commerce en 2026"
rel="bookmark">
Top 5 des solutions de paiement e-commerce en 2026 </a>
</h3>
<div class="entry-content">
<p>Stripe, Adyen, Mollie, Klarna, Alma : cinq solutions structurent le marché du paiement e-commerce en France. Comparatif des positionnements (PSP vs BNPL), tarifs, profils cibles...</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">Mentioned</span>
</span>
<span class="post-time">
9 min </span>
</footer>
</section>
</article><article id="post-58021" class="post-58021 post type-post status-publish format-standard has-post-thumbnail hentry category-paiements-1291 category-solutions-de-paiement-2184 tag-fraude-1597 tag-paiement-168224 tag-strategie-29486">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/paiements-1291/solutions-de-paiement-2184/strategie-paiement-et-antifraude-e-commerce-methodologie-en-4-etapes-58021" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/06/artt-3-120x90.jpeg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/06/artt-3-120x90.jpeg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/artt-3-300x225.jpeg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/artt-3-1024x768.jpeg 1024w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/artt-3-768x576.jpeg 768w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/artt-3-684x513.jpeg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/artt-3-440x330.jpeg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/artt-3-422x315.jpeg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/artt-3-196x147.jpeg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/artt-3-333x250.jpeg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/artt-3-600x450.jpeg 600w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/artt-3.jpeg 1200w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/paiements-1291" title = "actualités Paiements" >#Paiements </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/paiements-1291/solutions-de-paiement-2184/strategie-paiement-et-antifraude-e-commerce-methodologie-en-4-etapes-58021"
title="Stratégie paiement et antifraude e-commerce : méthodologie en 4 étapes"
rel="bookmark">
Stratégie paiement et antifraude e-commerce : méthodologie en 4... </a>
</h3>
<div class="entry-content">
<p>Choisir son architecture de paiement, optimiser le tunnel et l’authentification, déployer les bons outils antifraude, mesurer la performance financière du paiement : guide méthodologique en quatre étapes pour structurer une stratégie paiement qui maximise conversion et marge.</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">Mentioned</span>
</span>
<span class="post-time">
7 min </span>
</footer>
</section>
</article></div><div class="col-33 grid-336"></div><div class="more-post"><a href="https://www.ecommercemag.fr/thematique/paiements-1291">plus d'articles </a></div></section><section id="kamino_listing_categories_widget-9" class="article widget_kamino_listing_categories_widget ecommerce-green"><h2 class="widget-title"><a href="https://www.ecommercemag.fr/thematique/green-1346">Ecommerce Green</a></h2><div class="col-66 grid-684"><article id="post-58481" class="post-58481 post type-post status-publish format-standard has-post-thumbnail hentry category-ecommerce-green-1346 category-rse-2324 tag-accessibilite-web tag-accessiway tag-cac40">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/ecommerce-green-1346/accessibilite-web-le-cac-40-nest-toujours-pas-au-rendez-vous-58481" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="Accessibilité-web" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/06/Accessibilite-web-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/06/Accessibilite-web-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Accessibilite-web-684x513.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Accessibilite-web-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Accessibilite-web-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Accessibilite-web-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Accessibilite-web-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Accessibilite-web-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Accessibilite-web-600x450.jpg 600w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/green-1346" title = "actualités Ecommerce Green" >#Ecommerce Green </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/ecommerce-green-1346/accessibilite-web-le-cac-40-nest-toujours-pas-au-rendez-vous-58481"
title="Accessibilité web : le CAC 40 n’est toujours pas au rendez-vous"
rel="bookmark">
Accessibilité web : le CAC 40 n’est toujours pas au rendez-vous </a>
</h3>
<div class="entry-content">
<p>Un an après l’entrée en vigueur de la directive européenne, les fleurons français peinent à rendre leurs plateformes accessibles. Selon une étude d'Accessiway, le niveau de conformité moyen plafonne à 59 %. Entre sanctions judiciaires et opportunités commerciales, l’inclusion numérique devient un défi opérationnel incontournable.</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">Jérôme Pouponnot</span>
</span>
<span class="post-time">
2 min </span>
</footer>
</section>
</article><article id="post-58464" class="post-58464 post type-post status-publish format-standard has-post-thumbnail hentry category-developpement-durable-2323 category-ecommerce-green-1346 tag-bresil-7202 tag-carrefour-168781 tag-greenyellow">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/ecommerce-green-1346/developpement-durable-2323/carrefour-bresil-54-magasins-passent-a-lenergie-solaire-58464" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="photovoltaïques" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/06/solar-panel-with-leaves-sunlight-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/06/solar-panel-with-leaves-sunlight-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/solar-panel-with-leaves-sunlight-684x513.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/solar-panel-with-leaves-sunlight-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/solar-panel-with-leaves-sunlight-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/solar-panel-with-leaves-sunlight-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/solar-panel-with-leaves-sunlight-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/solar-panel-with-leaves-sunlight-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/solar-panel-with-leaves-sunlight-600x450.jpg 600w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/green-1346/developpement-durable-2323" title = "actualités Développement durable" >#Développement durable </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/ecommerce-green-1346/developpement-durable-2323/carrefour-bresil-54-magasins-passent-a-lenergie-solaire-58464"
title="Carrefour Brésil : 54 magasins passent à l’énergie solaire"
rel="bookmark">
Carrefour Brésil : 54 magasins passent à l’énergie solaire </a>
</h3>
<div class="entry-content">
<p>Le leader de la distribution alimentaire brésilienne, Carrefour, s’associe à l'expert français GreenYellow pour installer des centrales photovoltaïques sur 54 de ses points de vente. Ce projet en autoconsommation totale vise à réduire les coûts énergétiques et l'empreinte carbone du groupe sans investissement initial.</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">Jérôme Pouponnot</span>
</span>
<span class="post-time">
2 min </span>
</footer>
</section>
</article><article id="post-58437" class="post-58437 post type-post status-publish format-standard has-post-thumbnail hentry category-developpement-durable-2323 category-ecommerce-green-1346 tag-lindice-de-la-reprise tag-recommerce tag-seconde-main-169739 tag-smartphone-157">
<figure class="entry-thumbnail">
<a rel="follow" href="https://www.ecommercemag.fr/ecommerce-green-1346/indice-recommerce-2026-revendre-son-mobile-rapporte-plus-en-2026-58437" title=""><img width="120" height="90" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" class="attachment-listing size-listing lazy-load wp-post-image" alt="Smartphone" decoding="async" sizes="(max-width: 120px) 100vw, 120px" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/06/Smartphone-120x90.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/06/Smartphone-120x90.jpg 120w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Smartphone-684x513.jpg 684w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Smartphone-440x330.jpg 440w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Smartphone-300x225.jpg 300w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Smartphone-422x315.jpg 422w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Smartphone-196x147.jpg 196w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Smartphone-333x250.jpg 333w, https://www.ecommercemag.fr/wp-content/uploads/2026/06/Smartphone-600x450.jpg 600w" /></a> </figure>
<section>
<header class="entry-header">
<div class="categorie_title">
<a href="https://www.ecommercemag.fr/thematique/green-1346/developpement-durable-2323" title = "actualités Développement durable" >#Développement durable </a>
</div><h3 class="entry-title"> <a href="https://www.ecommercemag.fr/ecommerce-green-1346/indice-recommerce-2026-revendre-son-mobile-rapporte-plus-en-2026-58437"
title="Indice Recommerce 2026 : revendre son mobile rapporte plus en 2026"
rel="bookmark">
Indice Recommerce 2026 : revendre son mobile rapporte plus en 2026 </a>
</h3>
<div class="entry-content">
<p>Revendre son smartphone n'est plus une option mais un réflexe financier. Selon le 3e baromètre Recommerce, le prix moyen de reprise atteint 189 euros en 2026, en hausse de 10 %. Entre rétention de valeur record et nouveaux dispositifs d'anticipation, le marché de l'occasion s'impose durablement.</p> </div>
</header>
<!-- Post Meta Info: Author and Time -->
<footer class="entry-footer" style="display: flex; justify-content: space-between; margin-top: 10px;">
<span class="post-author" style="font-weight: bold;">
Par <span class="author-name">Jérôme Pouponnot</span>
</span>
<span class="post-time">
3 min </span>
</footer>
</section>
</article></div><div class="col-33 grid-336"></div><div class="more-post"><a href="https://www.ecommercemag.fr/thematique/green-1346">plus d'articles </a></div></section><section id="custom_html-2" class="widget_text widget_custom_html"><div class="textwidget custom-html-widget"> <!-- HTML à copier-coller dans le contenu la page -->
<div class="rwm-podcast-player" data-pid="1ec19f29-a7ec-6aea-b8b2-4b125ade9b62"></div>
<script type="text/javascript" src="https://publishers.edisound.com/player/javascript/init.js" async></script> </div></section><section id="custom_html-3" class="widget_text widget_custom_html"><div class="textwidget custom-html-widget"><style>
.bloc-partenaire-rocketlinks {width:96%; background-color:#f1f2f3; padding:20px; border-radius:20px;}
.bloc-partenaire-rocketlinks li {list-style:none; display:inline-block; padding-left: 10px; font-weight:bold; color:#606080;vertical-align:middle;font-size:14px; line-height:18px;}
.bloc-partenaire-rocketlinks li:first-child {background-color:#606080; border-radius:8px;padding:8px;vertical-align:middle; color:#ffffff; font-size:12px;margin-right:5px;}
.bloc-partenaire-rocketlinks li a {font-weight:bold; color:#606080;}
.bloc-partenaire-rocketlinks li a:hover {text-decoration: underline;}
@media (max-width: 1000px) {
.bloc-partenaire-rocketlinks {width:auto;}
.bloc-partenaire-rocketlinks li {display:block !important; padding:5px 0px; width:auto;}
.bloc-partenaire-rocketlinks li:first-child {margin-bottom:5px; width: 109px;}
}
</style>
<div class="bloc-partenaire-rocketlinks">
<ul style="display:block; margin:0 auto; padding:0;">
<li>NOTRE PARTENAIRE</li>
<li><a href="https://www.iceshop.fr/" target="_blank">ICESHOP, matériel frigorifique professionnel</a></li>
</ul>
</div></div></section>
<div class="before_footer"> <link rel="stylesheet" id="kamino-newsletter-css" href="https://www.ecommercemag.fr/wp-content/plugins/kamino-newsletter/assets/css/style.css?ver=1.1.0" type="text/css" media="all">
<div class="kamino-newsletter kamino-newsletter--full">
<form class="kamino-newsletter__form" method="post">
<div class="kamino-newsletter__icon">
<img src="https://www.ecommercemag.fr/wp-content/plugins/kamino-newsletter/assets/img/mail-icon.svg" alt="">
</div>
<div class="kamino-newsletter__text">
<h3 class="kamino-newsletter__title">Inscrivez-vous à la Newsletter</h3>
<p class="kamino-newsletter__subtitle">pour recevoir les dernières actualités</p>
</div>
<div class="kamino-newsletter__input">
<input type="email" name="email" placeholder="Votre adresse email" required>
<button type="submit" class="kamino-newsletter__submit">OK</button>
</div>
<input type="hidden" name="origine" value="footer_newsletter">
<input type="hidden" name="Newsletter[]" value="1">
<input type="hidden" name="Newsletter[]" value="33">
<input type="text" name="website" value="" tabindex="-1" autocomplete="off" class="kamino-newsletter__honeypot" aria-hidden="true">
<input type="hidden" name="recaptcha_token" class="kamino-recaptcha-token" value="">
<div class="kamino-newsletter-msg"></div>
</form>
</div>
<section class="ecommerce-magazine-offers wrapper">
<div class="ecommerce-magazine-offers__grid">
<div class="ecommerce-magazine-offers__image">
<img class="lazy-load" data-src="https://www.ecommercemag.fr/wp-content/uploads/2026/06/COUV_ECO102-scaled.jpg" data-srcset="https://www.ecommercemag.fr/wp-content/uploads/2026/06/COUV_ECO102-scaled.jpg" src="data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==" alt="Magazine Action Commerciale" width="160" height="211">
</div>
<div class="ecommerce-magazine-offers__content">
<p class="title">Abonnez-vous à Ecommerce Magazine et profitez de <strong>contenus exclusifs !</strong></p>
</div>
</div>
<div class="ecommerce-magazine-offers__cards">
<div class="offer-card offer-1_year">
<div class="offer-card__header">PASS 1 AN</div>
<div class="offer-card__body">
<p class="offer-description">Abonnement <strong>papier + format PDF (4 numéros)</strong> et accédez aux contenus premium avec un engagement de 1 an</p>
<p class="offer-price">
<span class="original-price">168€/an</span>
<span class="price">154€/an</span>
</p>
<p class="offer-benefit">Bénéficiez du <span>premier mois offert</span><br> pour un règlement immédiat</p>
<a class="offer-cta" href="https://boutique.netmedia.group/common/product-subscription/278?utm_source=ABO_ECO_SITEMEDIA&utm_medium=ABO_ECO_SITEMEDIA&utm_campaign=ABO&utm_medium=Footer_site" target='_blank'>
J'EN PROFITE </a>
</div>
</div>
<div class="offer-card offer-2_years">
<div class="offer-card__header">PASS 2 ANS</div>
<div class="offer-card__body">
<p class="offer-description">Abonnement <strong>papier + format PDF (8 numéros)</strong> et accédez aux contenus premium avec un engagement de 2 ans</p>
<p class="offer-price">
<span class="original-price">336€/2 ans</span>
<span class="price">302,40€/2 ans</span>
</p>
<p class="offer-benefit">Bénéficiez du <span>-10% de réduction</span><br> pour un règlement immédiat</p>
<a class="offer-cta" href="https://boutique.netmedia.group/common/product-subscription/280?utm_source=ABO_ECO_SITEMEDIA&utm_medium=ABO_ECO_SITEMEDIA&utm_campaign=ABO&utm_medium=Footer_site" target='_blank'>
J'EN PROFITE </a>
</div>
</div>
</div>
</section>
</div>
<div id="infinite-scroll-marker-end" style="display: none;"></div>
</div><!-- #main -->
</div><!-- #page -->
<footer id="footer" class="site-footer-v3" role="contentinfo">
<script type="text/javascript" defer="defer">
(function ($) {
var text = "Rejoignez la communauté de référence des professionnels du retail et du e-commerce. Chaque semaine, recevez dans votre boîte mail l’essentiel de l’actualité du commerce unifié : distribution, e-commerce, start-up du retail, consommation, concepts innovants et stratégies RSE. Retrouvez également des enquêtes, interviews, études de cas, reportages et décryptages de tendances pour anticiper les évolutions du secteur.<br><br>Avec Ecommercemag.fr, accédez aux meilleures pratiques et aux innovations pour développer vos projets et rester à la pointe du retail connecté.";
// Creating the message
var message = '<div class="glyphicon glyphicon-remove"></div>';
message += '<div class="abl-overlay-message-title">INSCRIVEZ-VOUS GRATUITEMENT AU PROGRAMME DE NEWSLETTERS ECOMMERCEMAG.FR</div>';
message += '<div class="abl-overlay-message-content">';
message += '<div class="abl-overlay-message-content-message">'+text+'</div>';
message += '<div class="abl-overlay-message-newsletter">';
message += '<div class="abl-overlay-message-newsletter-form">';
message += '<input type="email" class="abl-overlay-message-newsletter-email" name="email" placeholder="Adresse mail">';
message += '<input type="text" class="kamino-newsletter__honeypot abl-overlay-message-newsletter-website" name="website" value="" tabindex="-1" autocomplete="off" aria-hidden="true">';
message += '<button type="submit" class="abl-overlay-message-newsletter-button btn">' + "S'abonner" + '</button>';
message += '<div class="abl-overlay-message-newsletter-result"></div>';
message += '</div>';
message += '</div>';
message += '</div>';
//Create cookie for Newsletter Message
function setNewsletterMessageCookie(cname,cvalue) {
var d = new Date();
var time = d.getTime();
time += 7 * 24 * 60 * 60 * 1000;
d.setTime(time);
var expires = "expires="+d.toUTCString();
document.cookie = cname + "=" + cvalue + ";" + expires + ";path=/";
}
function getNewsletterMessageCookie(cname) {
var name = cname + "=";
var decodedCookie = decodeURIComponent(document.cookie);
var ca = decodedCookie.split(';');
for(var i = 0; i < ca.length; i++) {
var c = ca[i];
while (c.charAt(0) == ' ') {
c = c.substring(1);
}
if (c.indexOf(name) == 0) {
return c.substring(name.length, c.length);
}
}
return "";
}
function showNLPopup() {
if (!getNewsletterMessageCookie("NewsletterPopin")) {
var overlay = jQuery('<div id="nl-overlay"></div>');
overlay.appendTo("body");
var overlay_message = jQuery('<div class="abl-overlay-message">' + message + '</div>');
overlay_message.appendTo("#nl-overlay");
var overlay_bg = jQuery('<div class="abl-overlay-bg"></div>');
overlay_bg.appendTo("#nl-overlay");
// If user close the message
$("#nl-overlay .glyphicon-remove, #nl-overlay .abl-overlay-bg").on("click", closeNlPopup);
$(".abl-overlay-message-newsletter-button.btn").on("click", subscribeToNL);
}
}
window.didomiOnReady = window.didomiOnReady || [];
window.didomiOnReady.push(function (Didomi) {
if(getNewsletterMessageCookie("nmd_didomi_consent_status") === 1) {
showNLPopup();
} else if (Didomi.getUserStatus().vendors.consent.enabled.length > 0) {
showNLPopup();
} else {
window.didomiEventListeners = window.didomiEventListeners || [];
window.didomiEventListeners.push({
event: "notice.clickagree",
listener: function () {
showNLPopup();
}
});
}
});
// If user close the message
function closeNlPopup() {
setNewsletterMessageCookie("NewsletterPopin", "true");
$("#nl-overlay").remove();
}
function subscribeToNL() {
//form
var reg_email = /^([a-zA-Z0-9_.+-])+\@(([a-zA-Z0-9-])+\.)+([a-zA-Z0-9]{2,4})+$/;
var failure_field = "Remplissez le champ de votre adresse e-mail, Merci";
var failure_form = "Désolé, votre adresse e-mail est invalide";
var input_email = $(".abl-overlay-message-newsletter-email").val();
var website = $(".abl-overlay-message-newsletter-website").val();
//check email
if (input_email == "" || !input_email) {
$( ".abl-overlay-message-newsletter-success" ).remove();
$( ".abl-overlay-message-newsletter-failure" ).remove();
$( ".abl-overlay-message-newsletter-result" ).append( '<div class="abl-overlay-message-newsletter-failure">' + failure_field + '</div>' );
} else if(!reg_email.test(input_email)) {
$( ".abl-overlay-message-newsletter-success" ).remove();
$( ".abl-overlay-message-newsletter-failure" ).remove();
$( ".abl-overlay-message-newsletter-result" ).append( '<div class="abl-overlay-message-newsletter-failure">' + failure_form + '</div>' );
$(".abl-overlay-message-newsletter-email").value = input_email;
} else {
grecaptcha.ready(function(){
grecaptcha.execute(kaminoNewsletter.recaptcha.site_key, {action: 'newsletter_signup'}).then(function(token){
$.ajax({
url: kaminoNewsletter.ajax_url,
method: 'POST',
dataType: 'json',
data: {
action: 'kamino_newsletter_save_lead',
nonce: kaminoNewsletter.nonce,
email: input_email,
origin: 'popup',
website: website,
recaptchaToken: token
}
}).done(function(response) {
if(response && response.success) {
localStorage.setItem('newsletter_email', input_email);
localStorage.setItem('newsletter_origin', 'popup');
closeNlPopup();
window.location.href = response.redirect;
} else {
$(".abl-overlay-message-newsletter-result").html('<div class="abl-overlay-message-newsletter-failure">'+response.message+'</div>');
}
});
});
});
};
}
}(jQuery));
</script>
<div class="wrapper">
<aside id="custom_html-1" class="widget_text widget widget_custom_html about"><div class="widget-title">About</div><div class="textwidget custom-html-widget">EcommerceMag.fr, média de référence du retail et de l’e-commerce depuis 2005 (Netmedia Group), couvre l’actualité du commerce unifié : distribution, start-up, consommation, RSE, supply chain, marketing et innovations. Grâce à ses enquêtes, interviews et reportages, la rédaction analyse chaque jour les tendances et enjeux du secteur pour les e-commerçants, retailers, marques, logisticiens et prestataires du web.</div></aside><aside id="nav_menu-1" class="widget widget_nav_menu"><div class="menu-menu-footer-1-container"><ul id="menu-menu-footer-1" class="menu"><li id="menu-item-53294" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-53294"><a href="/archive/2">Actualités</a></li>
<li id="menu-item-35495" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35495"><a href="/videos">Ecommercemag TV</a></li>
<li id="menu-item-35497" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35497"><a href="/definitions-glossaire/a">Glossaire</a></li>
<li id="menu-item-52514" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-52514"><a href="/fiches-pratiques">Méthodologie</a></li>
<li id="menu-item-52515" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-52515"><a href="https://fiches-pratiques.ecommercemag.fr">Fiches pratiques</a></li>
<li id="menu-item-52516" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-52516"><a href="/evenement">Événements</a></li>
</ul></div></aside><aside id="nav_menu-2" class="widget widget_nav_menu"><div class="menu-menu-footer-2-container"><ul id="menu-menu-footer-2" class="menu"><li id="menu-item-35501" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35501"><a href="https://ressources.ecommercemag.fr">Livres blancs</a></li>
<li id="menu-item-35502" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35502"><a href="https://ressources.ecommercemag.fr/webinar">Webinars</a></li>
<li id="menu-item-52517" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-52517"><a href="/hub">Espaces partenaires</a></li>
</ul></div></aside> <aside class="widget widget_text card-contacts-rs">
<div class="textwidget">
<div class="contacts-links bloc-contacts">
<p class="titre">Contacts</p>
<ul id="menu-menu-footer-contacts" class="nav-menus"><li id="menu-item-35491" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35491"><a href="/editialis/contact/4">La rédaction</a></li>
<li id="menu-item-35492" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35492"><a href="/editialis/contact/3">La régie</a></li>
<li id="menu-item-35493" class="menu-item menu-item-type-custom menu-item-object-custom menu-item-35493"><a href="/editialis/contact">Les équipes</a></li>
</ul> </div>
<div class="contacts-links bloc-rs">
<p class="titre">Nous suivre</p>
<ul class="nav-menus">
<li>
<a class="icon linkedin-icon" href="https://linkedin.com/showcase/ecommercemag-fr" rel="nofollow" target="_blank" >
<img src="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/icons/linkedin-icon.svg" alt="LinkedIn">
</a>
</li>
<li>
<a class="icon rss-icon" href="https://www.ecommercemag.fr/feed" rel="nofollow" target="_blank" >
<img src="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/icons/rss-icon.svg" alt="RSS">
</a>
</li>
</ul>
</div>
</div>
</aside>
</div>
<div class="site-info">
<div class="wrapper">
<div class="site-info--logos-ctr">
<span class="site-info--title">Retrouvez tous les sites<a href="https://www.netmedia.group/" target="_blank"><img src="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/netmedia-group-websites/netmedia_group_2023_footer.svg" alt="" loading="lazy"></a></span>
<ul class="site-info--logos">
<li><a href="https://www.e-marketing.fr" target="_blank"><img src="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/netmedia-group-websites/e-marketing.webp" alt="E-marketing.fr" loading="lazy">E-marketing.fr</a></li>
<li><a href="https://www.ecommercemag.fr" target="_blank"><img src="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/netmedia-group-websites/ecommercemag.webp" alt="Ecommercemag.fr" loading="lazy">Ecommercemag.fr</a></li>
<li><a href="https://www.relationclientmag.fr" target="_blank"><img src="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/netmedia-group-websites/relationclientmag.webp" alt="RelationClientMag.fr" loading="lazy">RelationClientMag.fr</a></li>
<li><a href="https://www.beaboss.fr" target="_blank"><img src="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/netmedia-group-websites/beaboss.webp" alt="Beaboss.fr" loading="lazy">Beaboss.fr</a></li>
<li><a href="https://www.decision-achats.fr/" target="_blank"><img src="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/netmedia-group-websites/decision-achats.webp" alt="Decision-Achats.fr" loading="lazy">Decision-Achats.fr</a></li>
<li><a href="https://www.daf-mag.fr" target="_blank"><img src="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/netmedia-group-websites/daf-mag.webp" alt="DAF-mag.fr" loading="lazy">DAF-mag.fr</a></li>
<li><a href="https://www.actionco.fr" target="_blank"><img src="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/netmedia-group-websites/actionco.webp" alt="Actionco.fr" loading="lazy">Actionco.fr</a></li>
<li><a href="https://www.silicon.fr/" target="_blank"><img src="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/netmedia-group-websites/silicon.webp" alt="Silicon.fr" loading="lazy">Silicon.fr</a></li>
<li><a href="https://www.channelbiz.fr/" target="_blank"><img src="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/netmedia-group-websites/channelbiz.webp" alt="Channelbiz.fr" loading="lazy">Channelbiz.fr</a></li>
<li><a href="https://www.itespresso.fr/" target="_blank"><img src="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/netmedia-group-websites/itespresso.webp" alt="Itespresso.fr" loading="lazy">Itespresso.fr</a></li>
<li><a href="https://supply-chain.net/" target="_blank"><img src="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/netmedia-group-websites/supply-chain.webp" alt="Supply-chain.net" loading="lazy">Supply-chain.net</a></li>
<li><a href="https://www.zdnet.de/" target="_blank"><img src="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/netmedia-group-websites/zdnet.webp" alt="Zdnet.de" loading="lazy">Zdnet.de</a></li>
<li><a href="https://www.silicon.co.uk/" target="_blank"><img src="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/netmedia-group-websites/silicon.webp" alt="Silicon.co.uk" loading="lazy">Silicon.co.uk</a></li>
<li><a href="https://www.silicon.es/" target="_blank"><img src="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/netmedia-group-websites/silicon.webp" alt="Silicon.es" loading="lazy">Silicon.es</a></li>
<li><a href="https://www.silicon.de/" target="_blank"><img src="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/images/netmedia-group-websites/silicon.webp" alt="Silicon.de" loading="lazy">Silicon.de</a></li>
</ul>
</div>
<div class="site-info--menu">
<ul id="menu-menu-footer-bottom" class="nav-menus"><li id="menu-item-52511" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-privacy-policy menu-item-52511"><a rel="privacy-policy" href="https://www.ecommercemag.fr/politique-confidentialite">Politique de confidentialité</a></li>
<li id="menu-item-52512" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-52512"><a href="https://www.ecommercemag.fr/cgu">Conditions Générales d’Utilisation</a></li>
<li id="menu-item-52513" class="menu-item menu-item-type-post_type menu-item-object-page menu-item-52513"><a href="https://www.ecommercemag.fr/mentions-legales">Mentions légales</a></li>
</ul> </div>
</div>
<span id="scrollUp"><a id="back-top" class="up_arrow" href="#backTop"> ↑ </a></span>
</div><!-- .site-info -->
</footer><!-- #colophon -->
<script type="speculationrules">
{"prefetch":[{"source":"document","where":{"and":[{"href_matches":"/*"},{"not":{"href_matches":["/wp/wp-*.php","/wp/wp-admin/*","/wp-content/uploads/*","/wp-content/*","/wp-content/plugins/*","/wp-content/themes/kamino/*","/*\\?(.+)"]}},{"not":{"selector_matches":"a[rel~=\"nofollow\"]"}},{"not":{"selector_matches":".no-prefetch, .no-prefetch a"}}]},"eagerness":"conservative"}]}
</script>
<script type="text/javascript" >
var link = '<li><a rel="nofollow" href="javascript:Didomi.preferences.show()"> Gérer vos consentements </a></li>';
jQuery("#menu-footer-3, #menu-footer-legal-notices").append(link);
function setConsentCookie(cname, cvalue) {
var d = new Date();
var time = d.getTime();
time += 7 * 24 * 60 * 60 * 1000;
d.setTime(time);
var expires = "expires="+d.toUTCString();
document.cookie = cname + "=" + cvalue + ";" + expires + ";path=/";
}
window.didomiOnReady = window.didomiOnReady || [];
window.didomiOnReady.push(function (Didomi) {
window.didomiEventListeners = window.didomiEventListeners || [];
window.didomiEventListeners.push(
{
event: 'notice.clickagree',
listener: function () {
setConsentCookie("nmd_didomi_consent_status", 1);
}
},
{
event: 'notice.clickdisagree',
listener: function () {
setConsentCookie("nmd_didomi_consent_status", 0);
}
}
);
});
</script>
<!--script type="text/javascript">
(function ($) {
var screenWidth = $(window).width();
if (screenWidth < 751)
return;
kamino/functions.php
var selector = $('#div-gpt-ad-DESKTOP_MPU-1');
if (selector.length) {
$(selector).stickySidebar({
wrapperSelector: 'section'
});
}
});
}(jQuery));
</script-->
<script type="text/javascript" src="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/js/single-sticky-ad.js?ver=1.0.0" id="single-sticky-ad-script-js"></script>
<script type="text/javascript" src="https://www.ecommercemag.fr/wp-content/themes/kamino/assets/dot-net/js/header-skin.js?ver=1782381777" id="kamino-header-skin-js"></script>
<script type="text/javascript" id="kamino-newsletter-js-js-extra">
/* <![CDATA[ */
var kaminoNewsletter = {"ajax_url":"https://www.ecommercemag.fr/wp/wp-admin/admin-ajax.php","nonce":"593ce6aead","recaptcha":{"site_key":"6Lfp59MrAAAAAK_vwKcccUsQ79jwNFTYkt6ec37E","action":"kamino_subscribe"},"i18n":{"ok":"Merci pour votre inscription!","invalid":"Veuillez saisir une adresse e\u2011mail valide."}};
//# sourceURL=kamino-newsletter-js-js-extra
/* ]]> */
</script>
<script type="text/javascript" src="https://www.ecommercemag.fr/wp-content/plugins/kamino-newsletter/assets/js/form.js?ver=1.1.0" id="kamino-newsletter-js-js"></script>
<script type="text/javascript" src="https://www.google.com/recaptcha/api.js?render=6Lfp59MrAAAAAK_vwKcccUsQ79jwNFTYkt6ec37E" id="google-recaptcha-js"></script>
<script type='text/javascript'>
jQuery(document).ready(function (){
if( typeof LazyLoad !== 'undefined' ){
var rw_lazyload = new LazyLoad({
elements_selector: ".lazy-load",
class_loaded:'lazy-loaded'
});
}
});
</script><!-- FOOTER END -->
<script type="text/javascript">
jQuery(document).ready(function() {
// ANW-3 : limiting characters title post editorial popin
jQuery("#editorial-popin .text-editorial").text(function(i, titel) {
return (titel.length > 68) ? titel.substring(0, 68) + '..' : titel;
});
// scroll body to 0px on click
jQuery("#back-top").click(function() {
jQuery('body,html').animate({
scrollTop: 0
}, 800);
return false;
});
});
</script>
</body>
</html>
